Business Development & Marketing Specialist Overview • The Business Development & Marketing Specialist supports the firm’s growth and reputation through strategic marketing initiatives and client relationship management. • Collaborates with attorneys, marketing professionals, and business services teams to drive business development efforts effectively. • Conducts research on clients, prospects, and market trends to identify new opportunities and synthesize actionable insights. • Prepares tailored proposals, pitches, and promotional materials to support business development initiatives. • Maintains and updates the firm’s CRM system with key contacts and business development activities. • Supports legal directory submissions and other profile-raising activities to enhance the firm’s market presence. • Works in a hybrid environment, requiring three days per week in the office. • Offers opportunities for professional growth in a collaborative and dynamic setting. Business Development & Marketing Specialist Key Responsibilities & Duties • Conduct competitive intelligence and market research to support client meetings, pitches, and RFPs. • Prepare comprehensive reports on clients and prospects, synthesizing relevant market data. • Track docket alerts and company news for key clients, providing summaries to attorneys. • Develop business development materials, including proposals, pitches, and tailored communications. • Coordinate with various departments to facilitate business development activities effectively. • Maintain records of business development activities and update client-matter descriptions. • Assist with legal directory submissions and other promotional projects. • Support additional projects as assigned by the Senior Business Development & Marketing Manager. Business Development & Marketing Specialist Job Requirements • Bachelor’s degree in a relevant field, with 3-5 years of law firm marketing experience. • Strong analytical and research skills, with the ability to process diverse information sources. • Excellent verbal and written communication skills, including proofreading and editing abilities. • Proficiency in CRM systems and research tools like Westlaw, Bloomberg Law, and Capital IQ. • Ability to build relationships with attorneys and stakeholders, aligning expectations and strategies. • Strong organizational skills and attention to detail, with the ability to prioritize effectively. • Creative problem-solving skills and intellectual curiosity to drive innovative solutions. • Willingness to work beyond standard hours as needed in a hybrid work environment.