The Director, Groups & Events Program Management- IMEA represents the enterprise Groups & Events strategy within the IMEA region and ensures programs are adopted at scale by hotels and owners. This role serves as a senior regional leader, driving alignment, focus area resources, and linkage to the rest of the organization focused on Groups & Events. Your day to day • Act as the senior regional representative for enterprise Groups & Events strategy, priorities, and programs. • Lead localization and adoption of enterprise Groups & Events programs to ensure relevance and execution across the region. • Serve as a trusted partner to regional commercial VPs and senior operations leaders. • Contribute to engagement with regional hotel ownership groups and Owners Associations, including preparation and delivery of formal presentations. • Demonstrate strong Groups & Events experience leadership in owner, partner, and hotel engagements. • Monitor regional Groups & Events performance trends, identifying risks, opportunities, and insights. • Advocate for regional needs while reinforcing enterprise direction and standards. • Contribute to existing forums as SME for regional Groups & Events leadership forums, workshops, and hotel engagement sessions. • Ensure enterprise Groups & Events initiatives are embedded into regional commercial and operational ways of working. • Translate business needs into clear program needs for Groups & Events Enablement, Marketing, and other delivery teams. • Partner with Enablement to ensure materials, templates, and training align with the intended program outcomes. • Pilot enterprise programs in select regions and gather structured feedback prior to broader rollout. • Monitor program adoption and commercial impact, recommending enhancements or adjustments as needed. What we need from you • Bachelor’s degree required (Hospitality, Business, Marketing, or related field) • Advanced degree preferred • 8-12 years of experience in hotel operations, commercial leadership, sales, or regional strategy within the region. • Demonstrated experience engaging hotel owners, ownership groups and Owners Associations at a senior level. • Strong credibility with regional executives and hotel leadership. • Experience representing enterprise initiatives in a regional or market leadership role. • Proven ability to balance enterprise standards with regional nuance and market realities. • Experience working in matrixed, global organizations. • Strong executive presence and influence. • Ability to clearly articulate enterprise strategy to owner and hotel audiences. • Confident presenter and facilitator in senior forums. • Strong judgment and decision‑making in complex regional contexts.