Journey Builder Location: New York, NY Schedule: 40 hours Duration: 12 months Pay: $62/hr - $67.39/hr (DOE) The Planet Group is looking for a Journey Builder to join our well-known Fortune 500 client on a 12-months contract, working onsite schedule for New York. Journey Builder | Qualifications: • 5-7 years of lifecycle marketing experience building and launching acquisition and engagement initiatives • Education: BA/BS preferred, or equivalent work experience • Experience with CRM or ESP platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, Oracle Responsys • High aptitude for logical reasoning and critical thinking. Experience in SQL preferred. • Exhibit high attention to detail and organization to deliver quality projects in a timely manner • Innovator who is proactive, thoughtful and resourceful with a willingness to tackle ambiguity and roadblocks. • Ability to react calmly to curveballs, devise contingency plans, make judgment calls and pivot as needed under pressure in an evolving environment • Great teammate mentality with strong consideration for impact on partners • Effective communication skills in all mediums--from slack and email to presentations. Journey Builder | Description: • Developing, testing, and deploying customer journeys. This involves assessing product and strategy objectives, platform capabilities and data needs. • Collaborating and communicating clearly and effectively with stakeholders given the complexities of global large-scale projects, ensuring that operational plans, deliverables and risks are properly addressed and aligned. • Optimizing performance through A/B testing to drive incremental growth and overall program improvement. Monitoring campaign performance for operational integrity, and identifying and communicating issues to internal teams. • Identifying key opportunities of improvement in campaign performance, operational efficiency and processes, and product tooling. • Building a knowledge portal of best practices and playbooks that serve as a reference and training resource.