Seeking Marketing Manager for a Member Association TorchLight Hire is seeking a Marketing Manager to join the growing marketing team of our Arlington, VA-based client. The Marketing Manager will own strategy and execution for a focused portfolio of products, programs, and/or events. The ideal candidate is a hands-on, strategic marketing partner who can make complex offerings compelling, influence senior leaders, and use AI thoughtfully. Location Arlington, VA — hybrid, in-office Tuesday through Thursday; candidates must live within commuting distance Employment • Direct hire, full-time, permanent opportunity • Hybrid schedule, in-office Tuesday through Thursday Role Responsibilities • Own the go-to-market plan for a portfolio of products, programs, or events—run planning sessions with program managers, build the strategy, and get sign-off from department leaders • Turn complex programs into clear value propositions, messaging frameworks, and stories that resonate with co-op leaders and staff • Run integrated campaigns across email, web, content, and direct mail, and recommend social activations to the organization’s social team • Stay hands-on: write copy, build emails and forms, and create audience segments • Track pacing and performance through dashboards, and lead post-program debriefs that give stakeholders insight, not just numbers • Present plans to senior leaders and steer stakeholders toward the most effective approach, including pushing back when timelines or asks don’t add up • Contribute to the annual marketing planning cycle and help grow content and thought-leadership marketing • Use AI thoughtfully to create, edit, and test content and to streamline workflows Skills and Experience • 5+ years of marketing experience, ideally in a complex, matrixed organization managing multiple internal stakeholders • Track record of integrated, multichannel campaigns with measurable results, and the ability to explain what the data means • Strong email marketing skills, including building campaigns and audience segments • Confidence presenting to and influencing VP- and SVP-level leaders • Rigor in managing campaigns through a project management system (e.g., Microsoft Planner, Asana, Monday.com) • Enthusiasm for using AI in marketing, backed by sharp editorial judgment • Adaptability and a positive attitude in an environment where systems and processes are evolving • Product marketing experience, association or mission-driven background, and marketing automation experience (e.g., Marketo, HubSpot, Salesforce Marketing Cloud) a plus Compensation & Benefits • Salary range: $100-120K depending on experience • Comprehensive benefits (health insurance, 401K, PTO, etc.)