Be the First to Apply Job Description Manager - Business AnalyticsThis position is responsible for building and implementing data driven performance marketing initiates for the Ecommerce vertical of the business. • Develop and execute data-driven performance marketing strategies to drive customer acquisition,retention, and revenue growth​ • Drive, access and evaluate performance marketing campaigns on ecommerce marketplaces ​ • Assess current practices and enhance to improve efficiency​ • Manage advertising budgets, bid strategies, and campaign targeting to maximize ROI and achieveperformance KPIs​ • Measure ROI of online marketing campaigns ​ • Monitor budget distribution and performance of ad campaigns​ • Establish new data gathering and analysis techniques within the organization​ • Drive data based decision making by providing actionable insights from customer behaviour and buyingpatterns and engagement across various touch points