Dreamtime Learning Hiring School Marketing Manager • Position: School Marketing Manager • Location: Hyderabad • Work Mode: Onsite / In-office (not remote or hybrid) • Employment Type: Full-time, Permanent • Number of Openings: 1 • Experience: 4–7 years • Salary Bracket: ₹60,000 – ₹80,000 per month (₹7.2 – 9.6 LPA) JOB DESCRIPTION About the Role We are looking for a results-driven School Marketing Manager to lead and execute marketing strategy across digital and offline channels, converting marketing activity into admissions and enrolment growth. This is a full-time, in-office role in Hyderabad. Key Responsibilities • Plan, launch, and optimize paid ad campaigns across Google Ads, Meta (Facebook/Instagram) to generate quality admission leads. • Own SEO strategy — keyword research, on-page and technical SEO, content optimization, and link building. • Drive online marketing across social media, email, WhatsApp, landing pages, and marketing automation. • Lead offline marketing — school events, open houses, seminars, print, hoardings, BTL activities, and on-ground activations. • Manage the marketing calendar aligned to the admissions cycle. • Track and report on campaign performance (CPL, CAC, ROAS, conversions) and optimize spend. • Manage marketing budgets, agencies, and vendors. • Collaborate with the admissions team to align marketing with enrolment targets. Must-Have Requirements • Prior marketing experience within the School / Education industry (mandatory). • Willing to work onsite in Hyderabad (mandatory). • 4–7 years of overall marketing experience. • Hands-on expertise in running ads (Google & Meta), SEO, and online + offline marketing. • Strong analytical skills to interpret data and optimize campaigns. Good-to-Have • Familiarity with Google Analytics, Search Console, Meta Ads Manager, SEMrush/Ahrefs, and CRM/marketing automation tools. • Experience marketing during an admissions cycle; team or agency management. Education • Bachelor's degree in Marketing, Business, or related field. MBA in Marketing is a plus.