Social Media Strategy & Campaigns • Develop and execute creative social media strategies that align with our brand. • Plan and manage campaigns to boost engagement, brand awareness, and sales. • Stay on top of social media trends to keep our content fresh and exciting. Content Creation & Management • Shoot and edit video content for Instagram, TikTok, YouTube, Facebook, and/or X. • Design graphics and promotional materials using Adobe Creative Suite (or similar tools). • Write engaging captions, blogs, and posts that reflect our brand voice. • Proofread everything to make sure it's on point and error-free. Community Engagement • Interact with our followers—reply to comments, answer DMs, and spark conversations. • Grow and engage our social media communities with meaningful content and interactions. • Work with influencers, brand ambassadors, and partners to expand our reach. Analytics & Optimization • Track and analyze key performance metrics, including engagement, reach, and conversions. • Create reports and offer insights on what’s working and what needs improvement. Requirements Experience: Experience with social media and content creation. Skills: • Strong storytelling, writing, and creativity. • Proficiency in graphic design and video editing (Adobe Suite, Canva, Final Cut Pro, etc.). • Knowledge of social media platforms, including YouTube, Instagram, Facebook, TikTok, and/or X. • Experience running social media campaigns. • Ability to juggle multiple projects at once. Must be available to attend in-person events, including at least the following: • Southern Fried Gaming Expo, Atlanta, GA - June 20-22, 2025 • Southeast Gaming Exchange, Greenville, SC - July 18-20, 2025 • Playthrough, Raleigh, NC - Oct 4-5, 2025 • Florence Esports Festival, Florence, SC - Nov. 8-9, 2025 • Other events may be added throughout the year Benefits • Competitive salary • Paid travel/hotel for mandatory events • Experience building a social media resume