Job Title: Content Writer Employment Type: Full Time Position: Junior Level Location: Coimbatore Industry: Education Qualification: Bachelor's degree in English Literature/ Journalism/ Communications Experience: 0 - 8 Years Summary We are seeking a full-time, in-office Content Writer to join our Branding and Corporate Communications Department. The role offers an excellent opportunity to learn and contribute to the development of high-quality content that aligns with our brand's voice and values Key Responsibilities: • Create a content ideas and strategies, content calendar, ensuring timely and consistent delivery of content for social media and podcast channels. • Create engaging content for diverse materials, such as Brochures, Newspaper ads, Quarterly Newsletters, Websites, Blog posts, YouTube videos, Press releases, Marketing collateral, social media posts, Video scripts etc., • Ability to grasp and articulate complex topics clearly and concisely and passion for storytelling, keen eye for detail, and eagerness to think critically about content development • Engage in market research and competitor analysis efforts, portfolio of writing samples demonstrating versatility and quality, gathering insights to inform content strategies. Desired Candidate Profile • Bachelor's degree in English Literature, Journalism, Communications, or related field preferred; • 0 - 8 years of relevant work experience preferred (fresher’s may apply) • Strong writing skills, research skills with the ability to adapt to different tones and styles, gather relevant data, emphasizing creativity, editing, and proofreading • Excellent time management, organizational skills, and ability to meet deadlines • Understanding of SEO principles and social media platforms • Ability to work collaboratively in a team environment and adapt quickly to new technologies