Our Content Marketing team has a requirement for a Content Writer. In this role, you will manage content for various sections of websites, blogs, campaigns and promotions, social media sites, and press releases. Department: Content Writing Job Location: Goregaon, Mumbai Working details: 5 days working - 9 hours shift KEY RESPONSIBILITIES: • Make service briefs based on the requirement of various stakeholders for content • Write marketing content for websites, brochures, ads, blogs, video scripts etc. • Manage online content or copy for webpages, newsletters, blog posts, and articles for promotional campaigns, press releases, and new products via freelance writers • Write other types of content such as eBooks and presentations via freelance writers • Manage content on the database on various web properties to update and correct information • Review all content delivered by the different freelancers for different projects • Ensure that content standards are consistently applied to publications and social media • Structuring web content layout to highlight the marketability of the content. • Recruit and manage freelance writers along with payments and invoices. • Content project management • Recruit a pool of freelancers who can work on the required content • Manage invoicing and payments for the freelancers Content Strategy: • Work with the Digital Marketing team to create a content strategy for our platform, social media, and blogs along with execution via freelance writers • Write long and short-form articles for campaign/partnerships • Assist with content for social media posts, Press Releases. Website Content: • Responsible for creating and maintaining website copy for all pages of the website. Further, ensure the copy and messaging on our website is uniform and adheres to our brand guidelines • Content Marketing & Optimization - Understand metatags, page description, keywords. Social media sharing features - titles, descriptions, and images. Additional Responsibilities May Include: • Research for content topics and write scripts for webinars or seminars. • Stakeholder Management EXPERIENCE GUIDELINES: • 2+ years of experience in content management/writing • Bachelors or Master’s degree • Strong verbal and written communication skills • Excellent copyediting and proofreading skills • Strong interpersonal, analytical, problem-solving, organizational, prioritization, decision making, and conflict resolution skills • Ability to solve problems with keen instincts and organizational experience. • Proficient user of MS office A Plus: • Knowledge of Content Management Systems • Understanding of academic research and publishing industry