Head of Marketing and Branding (Remote)
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DelhiRemoteDirector
Straight from the company’s own careers site.
The job in short
Marketing and branding leadership (remote).
MarketingSEO
Details
- Found
- 33 d ago · posted 2024-06-09
- Location
- Delhi, IN
Full description
Job Description:
We are seeking a highly skilled and experienced Digital Marketing and Branding Manager to join our team. The ideal candidate will have a deep understanding of the Web3 ecosystem, experience in branding and placing products in the luxury market, and a strong background in lead generation and digital marketing tools. This role will be crucial in driving our brand's growth and establishing Aconomy as a leader in the RWA space.
Key Responsibilities:
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Develop and execute comprehensive digital marketing strategies to promote Aconomy's brand and products.
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Enhance brand positioning and awareness in the luxury market, ensuring alignment with our target audience.
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Manage and optimize digital marketing campaigns across various platforms, including SEO, SMO, Google Analytics, Twitter, and other social media channels.
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Be up-to-date with all Web3 and luxury events, ensuring Aconomy's presence worldwide, especially in the MENA region.
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Monitor and analyze campaign performance metrics to optimize and improve ROI.
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Oversee and manage all digital channels (website, blogs, emails, and social media) to ensure brand consistency.
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Optimize social media channels such as YouTube, Telegram, and Discord to maximize reach and engagement; hosting Twitter spaces or AMAs is essential.
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Focus on inbound lead generation through various digital marketing tactics.
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Develop and manage a content plan to ensure a consistent flow of engaging content across all platforms.
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Execute backlink strategies to improve website authority and search rankings.
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Run and optimize ads across various platforms to drive traffic and conversions.
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Establish and manage partnerships with other projects, running joint campaigns to expand reach and impact.
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Create and implement product launch marketing strategies to ensure successful market entry and retention.
Qualifications:
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Bachelor's degree in Marketing, Business, Communications, or a related field.
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Minimum 3+ years of proven experience in digital marketing, branding, and lead generation, preferably within the Web3 or blockchain industry.
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Strong understanding of SEO, SMO, Google Analytics, and social media marketing tools.
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Experience in positioning and promoting products in the luxury market.
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Excellent analytical skills and the ability to interpret data to make informed marketing decisions.
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Creative thinker with a passion for innovation and staying ahead of industry trends.
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Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
Apply for this post if you possess:
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Demonstrated success in developing and executing digital marketing strategies.
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Expertise in branding and positioning products within the luxury market.
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Proficiency with digital marketing tools such as SEO, SMO, Google Analytics, and social media platforms.
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A deep understanding of the Web3 ecosystem and a passion for emerging technologies.
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Strong lead generation skills and a track record of attracting and converting potential clients.
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Excellent analytical and problem-solving abilities.
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Creative thinking and a proactive approach to marketing challenges.
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Strong communication and collaboration skills.
We highly recommend you apply if you have:
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Worked and/or have exposure in the Blockchain/Web 3.0 space or at least possess a passion for new emerging technologies.
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