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Head of Marketing and Branding (Remote)

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DelhiRemoteDirector
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The job in short

Marketing and branding leadership (remote).

MarketingSEO

Details

Found
33 d ago · posted 2024-06-09
Location
Delhi, IN

Full description

Job Description: We are seeking a highly skilled and experienced Digital Marketing and Branding Manager to join our team. The ideal candidate will have a deep understanding of the Web3 ecosystem, experience in branding and placing products in the luxury market, and a strong background in lead generation and digital marketing tools. This role will be crucial in driving our brand's growth and establishing Aconomy as a leader in the RWA space. Key Responsibilities: • Develop and execute comprehensive digital marketing strategies to promote Aconomy's brand and products. • Enhance brand positioning and awareness in the luxury market, ensuring alignment with our target audience. • Manage and optimize digital marketing campaigns across various platforms, including SEO, SMO, Google Analytics, Twitter, and other social media channels. • Be up-to-date with all Web3 and luxury events, ensuring Aconomy's presence worldwide, especially in the MENA region. • Monitor and analyze campaign performance metrics to optimize and improve ROI. • Oversee and manage all digital channels (website, blogs, emails, and social media) to ensure brand consistency. • Optimize social media channels such as YouTube, Telegram, and Discord to maximize reach and engagement; hosting Twitter spaces or AMAs is essential. • Focus on inbound lead generation through various digital marketing tactics. • Develop and manage a content plan to ensure a consistent flow of engaging content across all platforms. • Execute backlink strategies to improve website authority and search rankings. • Run and optimize ads across various platforms to drive traffic and conversions. • Establish and manage partnerships with other projects, running joint campaigns to expand reach and impact. • Create and implement product launch marketing strategies to ensure successful market entry and retention. Qualifications: • Bachelor's degree in Marketing, Business, Communications, or a related field. • Minimum 3+ years of proven experience in digital marketing, branding, and lead generation, preferably within the Web3 or blockchain industry. • Strong understanding of SEO, SMO, Google Analytics, and social media marketing tools. • Experience in positioning and promoting products in the luxury market. • Excellent analytical skills and the ability to interpret data to make informed marketing decisions. • Creative thinker with a passion for innovation and staying ahead of industry trends. • Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Apply for this post if you possess: • Demonstrated success in developing and executing digital marketing strategies. • Expertise in branding and positioning products within the luxury market. • Proficiency with digital marketing tools such as SEO, SMO, Google Analytics, and social media platforms. • A deep understanding of the Web3 ecosystem and a passion for emerging technologies. • Strong lead generation skills and a track record of attracting and converting potential clients. • Excellent analytical and problem-solving abilities. • Creative thinking and a proactive approach to marketing challenges. • Strong communication and collaboration skills. We highly recommend you apply if you have: • Worked and/or have exposure in the Blockchain/Web 3.0 space or at least possess a passion for new emerging technologies.

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