Description Fuel your passion, ignite your career!As a Motorcycle Sales Associate, you won’t just sell bikes—you’ll sell freedom, adventure, and the Harley-Davidson lifestyle. Every conversation is a chance to connect riders with the machine that matches their spirit, whether it’s a first-time buyer chasing the dream or a seasoned enthusiast upgrading their ride.This role is about more than transactions—it’s about building relationships, sharing stories from the open road, and guiding customers toward experiences that last a lifetime. Job Title: Sales Fit Specialist Department Supervisor: Sales Manager Provide a prompt, dependable, high-quality experience to all customers in the motorcycle sales department. Ensure that customers are custom fitted to the motorcycle that meets their needs. Key Results Areas • Sales Department Operations • Customer Service Major Duties and Responsibilities 1. Sales Department Operations • Use floor time effectively to meet customer needs and fit them to the appropriate motorcycle. • Take customers on test rides (Demo Rides). • Solicit all necessary information from the customers for steps 1 – 5 of the Sales Process (Greet; Probe; Sit-on; Presentation; Sit-down). • Present the features & benefits of the dealership. • Show each customer advantages of our store versus other competitors. • Follow procedures to ensure timely and proper completion of showroom log entries in the CRM System. • Maintain at least the minimum requirement of Traffic Log entries, Phone Calls and emails per month defined by the pay plan. • Introduce customers to the Assistant Sales Manager (ASM). • Introduce new customers to the F&I, Service, Parts, and General Merchandise departments and their personnel. 2. Customer Service • Ensure the in-dealership experience is a positive one. • Greet customers immediately, in a courteous and friendly manner. • Handle telephone transactions quickly, and courteously. • Practice a feature / benefit selling methodology so that all customers receive consistent treatment when doing business. • Conduct pre-delivery inspection prior to delivery to customer. • Handle the motorcycle delivery process to customers. Ensure that they understand the fit and function of the motorcycle they purchase. • Handle customer complaints reasonably, showing empathy and a positive attitude, and demonstrate our commitment to “Make Things Right”. • Cultivate prospects (e.g., showroom customer follow-up, phone-in inquiries, past owners, etc.). • Contact customers using mailing lists, tickler files and personal follow-up to encourage additional sales and ensure customer satisfaction. • Alert the ASM or the Sales Manager to handle customer complaints or concerns. • Attend training sessions to keep current with sales techniques and sales department issues. 3. Other Duties • As Assigned Supervisory Responsibilities • None Commitments • Treat all employees and customers fairly, courteously, and with dignity. • Model superior customer service behavior for all sales personnel by maintaining positive relationships with customers, employees GM and owner(s). • Remain current with all Sales department training available by reviewing ProSell & P.A.C.E. tapes and attending seminars, workshops, and other related training programs assigned by the ASM or Sales Manager. • Be prompt and available for flexible scheduling. • Be honest and fair in all business dealings. • Continually learn more about the products and services that the dealership sells. Stay current on motorcycle trends and selling features. Requirements Qualifications & Job Requirements: • Bachelor’s Degree preferred, not required • Passion for Harley-Davidson Motorcycles. • Must have a current motorcycle license or have the desire to get one. • Must have the ability to get along with a broad customer base. • High energy level. • Excellent communication skills. • Knowledge and experience with Harley-Davidson motorcycles, and other products sold by the dealership, or the demonstrated ability to quickly learn them. • Must be able to work effectively with all areas of the dealership to maximize both the buying experience for the customer and the profitability of the dealership. Physical Demands • The noise level in the work environment is occasionally loud. • Requires the ability to balance and push an 900 lb. motorcycle. • Required to spend the majority of the day on your feet. Working Conditions • Is potentially exposed to battery acid, gasoline, chemical cleaning materials or other toxic materials commonly found in a motor vehicle service department. • Occasionally, exposed to exhaust fumes or other airborne particles.