Digital Strategist Account Manager 📍 USA & Canada. Remote or in-person SF. ⏰ Working hours are PST About Valid Founded in July 2023, Valid is a seed-stage company operating at Series A scale, headquartered in San Francisco. In under two years, we’ve grown from 5 people to 40+, deployed over $1B in ad spend, and built a full-stack, tech-enabled advertising company serving enterprise consumer customers. We’re well-capitalized and backed by top Silicon Valley investors including Canaan, Neo, and others. This Role is for you if you are: • A consumer obsessed full-funnel marketing strategist • First in line to try the newest AI marketing tools • Well versed in navigating the Ads Managers for the main paid social and search ad platforms, leveraging the latest tools/features • Run campaigns focused on sales, CPAs and ROAS, not traffic and awareness. • Passionate about ad networks and performance marketing strategy for consumer digital products • Obsessed with discovering and tracking social media trends • Customer obsessed (we put it in their twice on purpose!) • Focused on paid media, we don’t do SEO or other digital paths, we are 100% focused on ROI-based ads. • Preferred: savvy on app growth marketing for iOS and app user acquisition. We believe that the best form of marketing is AI-assisted, data-driven and human in-the-loop. This role is for an account manager who can help set strategy based on a clients needs and business objectives. Role & Responsibilities Digital Strategy (30% of your time) • Understand a client’s business objectives and KPIs • Define strategy for the account based on budget and objectives • Analyze results and in market trends to devise the best path forward • Manage a team of marketers to use tooling you to deliver a best-in-class ads experience Account Management (60% of your time) • Interface directly with clients on a weekly basis • Present reports, give update on campaigns, give guidance on using Valid tools and assistance on media related queries • Be the clients first and primary point of contact at Valid Product (10% of your time) • Interface directly with engineering & PMs to translate marketing processes into real products Required Qualifications • Strong english and client-facing communication skills • 5+ years of performance marketing experience with at least 2+ years of full-funnel performance marketing experience within an agency • Manage +$150,000/month of ad spend across the following platforms: • Meta • TikTok • Google • Other advertising channels • Comfortable analyzing data and deploying statistical methods to “read the tea leaves” of an ad account. • Served in client facing roles as senior POC Nice to Have • Managed and hired a team of marketers • Advertising for mobile apps: • Experience with MMPs (Adjust, Appsflyer, AirBridge, Singular, etc.) • AppleSearchAds • Understand SKAN and iOS attribution • Experience with in-app growth analytics (tools like RevenueCat, Adapty, Mixpanel/Amplitude) You’re Probably a Good Fit If: • Applying the latest tech in novel ways to delight customers excites you • Your goal is to maximize ownership • You want to join something early stage • The idea of organized chaos is what you want • Organized: Build with purpose, work efficiently, communicate clearly, especially in writing. • Chaos: We think the best place to learn is in market and will do what it takes to ship as quickly as possible. What You’ll Be Getting • Work on a global team with flexibility and a collaborative startup culture • Annual company offsite - we gather in a new location each year to connect and celebrate Compensation Range • Competitive salary based on experience and location • Benefits: 401k, healthcare, FSA, lunch (for in-person days) • Location: Remote friendly in USA or Canada with a preference for in-person out of our office in San Francisco.