Description • Position based in the Philadelphia and South Central New Jersey markets with regular travel throughout assigned territory. Business Development & Account Growth • Position based in the Baltimore metropolitan area with regular travel throughout assigned territory. • Identify, qualify, and close new independent retail (ethnic grocery, specialty, international market) and foodservice (restaurant, catering, QSR) accounts within assigned territory • Develop and execute territory business plans with defined revenue targets, acquisition goals, and segment-specific strategies • Own the full sales cycle — prospecting through negotiation, contract execution, and ongoing account management • Achieve or exceed quarterly and annual volume, revenue, and margin objectives Multicultural Market Strategy • Serve as the company's subject matter expert on ethnically diverse food channels with deep knowledge of consumer preferences across Hispanic/Latino, Asian-American, African/Caribbean, Middle Eastern, and South Asian communities • Develop culturally tailored sales pitches and account-level programming; track trends in multicultural protein consumption including halal, kosher, specialty cuts, and heritage breeds • Represent the brand at ethnic food trade shows, community festivals, and industry forums to build brand visibility and trust Independent Channel Expertise • Navigate the unique buying structures, payment preferences, and relationship dynamics of independent retail and foodservice operators • Build trust-based relationships with store owners, executive chefs, purchasing managers, and distributor partners; provide hands-on support. Requirements • 5+ years in B2B food/protein sales • Bilingual preferred(Spanish, Mandarin, Arabic, or relevant language) • Independent retail or foodservice channel experience • Halal or kosher certified product experience • Deep knowledge of multicultural food markets • Broker/distributor relationships in multicultural channels • Experience with meat, seafood, poultry, or specialty protein • Ethnic grocery retail experience (H Mart, Northgate, etc.) • Strong negotiation and consultative selling skills • Independent restaurant group or ethnic QSR background • CRM proficiency (Salesforce, HubSpot, or equivalent) • Trade show and event-based business development • Valid driver's license; 50–60% travel within territory • Food safety /cold chain / USDA/FDA knowledge