General Purpose & Essential Duties: The Sales Manager is responsible for leading and managing the overall sales efforts for both Residential and Commercial/Small Business customer verticals within their assigned territory. This role is accountable for developing and executing sales strategies, managing a team of sales professionals, achieving growth targets, and ensuring excellent customer experiences. The Sales Manager aligns departmental goals with company objectives and plays a key role in sustaining Guardian’s strong market presence. • Achieve growth and meet or exceed monthly residential and commercial sales targets by successfully managing the sales team. • Hire, train, mentor, and manage sales representatives in both Residential and Commercial/Small Business segments. • Organize and oversee schedules, territories, and performance of sales team members. • Conduct timely and constructive performance evaluations; handle employee discipline and termination in accordance with company policy. • Provide leadership that motivates and encourages the sales team to consistently achieve quotas. • Develop and implement strategic sales plans to expand Guardian’s customer base and strengthen its market presence. • Review and analyze sales reports; use data to forecast, set targets, and identify new markets and customer preferences. • Consult with potential customers to understand their needs and recommend appropriate equipment, products, or services. • Ensure execution of sales strategies, promotional programs, and contests in line with annual objectives. • Collaborate with VP of Sales on setting sales quotas, developing budgets, and creating retention programs. • Monitor and approve departmental expenses. • Represent the company at trade shows, industry events, and community networking opportunities. • Resolve customer complaints and operational issues to ensure efficient and positive sales operations. • Identify market trends, emerging opportunities, and competitive activity; provide insights to leadership for strategic planning. Required Skills, Abilities, Education & Experience: • Excellent verbal and written communication skills. • Strong sales, negotiation, and customer service skills. • Effective supervisory and leadership skills with the ability to inspire and drive results. • Demonstrated ability to build and maintain strong client relationships. • Excellent organizational skills with attention to detail. • Strong time management and problem-solving abilities. • Proven ability to drive the sales process from plan to close. • Proficient in Microsoft Office Suite or related software. • Ability to analyze data and provide actionable insights. • Bachelor’s degree in Business, Sales, or related field, OR equivalent work experience. • At least 3–5 years of sales leadership experience in a service-based industry. • Proven success in both residential and/or commercial sales leadership roles. • Consistent record of meeting or exceeding sales targets. • Experience in mentoring and developing sales professionals.