As the Senior Executive - Sales, you will play a crucial role in developing and implementing sales strategies, managing a team of sales professionals, and ensuring the achievement of sales targets. Your expertise in the electrical industry and knowledge of the local market will be key to the success of our business. This is an exciting opportunity to join a dynamic and innovative company, where you can make a significant impact on our sales performance and overall business growth. • Lead and mentor a team of sales professionals, providing guidance and support to drive sales performance. • Develop and execute sales strategies to achieve targeted growth in the assigned territory. • Build and maintain strong relationships with key customers, including electricians and trade partners. • Stay updated with industry trends and competitor activities to identify new business opportunities. • Analyze sales data and provide regular reports to the management team, highlighting areas of improvement. • Ensure compliance with company policies and procedures, maintaining high ethical standards in sales practices. • Collaborate with other departments, such as marketing and product development, to align sales efforts with overall business goals. • Handle customer inquiries and provide timely responses, ensuring a high level of customer satisfaction. • Identify and address any sales-related challenges, implementing effective solutions to overcome obstacles. • Minimum regular graduation or equivalent, with a strong academic background. • Proven experience in sales, preferably in the electrical industry, with a focus on primary sales and activities for electricians. • Excellent communication and interpersonal skills, with the ability to build strong relationships. • Strong leadership and mentoring abilities, with a track record of leading and motivating sales teams. • Analytical mindset with the ability to interpret data and make informed business decisions. • Proficiency in using sales tools and CRM systems to manage and track sales activities. • Knowledge of the local market and understanding of customer needs and preferences. • Ability to work independently and manage multiple priorities in a fast-paced environment. • Flexibility to travel within the assigned territory as required for business development. • A results-driven approach with a passion for achieving sales targets and driving business growth.