Job Title: Student Worker - Marketing and Communications Intern Job Classification: Marketing and Communications, Student Department: Hankamer School of Business – Communications and Marketing Hiring Manager: Justin Walker Contact: [email protected] Work Schedule: 15-20 hours per week Desired Length of Employment: Until Graduation Pay Rate: $12/hr Key Components: • In a student employee capacity, may perform or assist with functions around marketing trends, communications outreach, creative design and production (print and digital) Job Description: • Social Media Production: Assist in producing content for the HSB’s social media accounts, including creating posts and analyzing engagement metrics to refine strategies. • Content Creation: Write compelling and creative content for various platforms, including social media, blogs, newsletters and the HSB website, ensuring consistency in voice and branding. • Photography: Capture high-quality photos at events, around campus and for promotional materials, contributing to a rich visual representation of the HSB’s activities and culture. • Graphic Design: Design eye-catching graphics for digital media, including social media posts and digital signs, using tools like Adobe Creative Suite or Canva. • Event Support: Provide marketing and communications support for school events, including promotional efforts, live social media updates and post-event coverage. • Market Research: Conduct research on current marketing trends, competitor activities and industry best practices to support strategic planning and innovation. • Administrative Support: Assist with maintaining a content calendar, organizing digital assets and performing other administrative duties as needed. • Provide marketing and communications support to assigned area of responsibility • Assist with various projects, activities or tasks related to marketing and communications • Support marketing and communications strategies and perform duties accordingly • Exhibit a willingness to take initiative and work independently and collaboratively • Ability to comply with University policies • Maintain regular and punctual attendance • May assist with developing and implementing marketing or communication plans • May write, proofread and edit communications or marketing materials • May create or design creative content and materials for digital or print consistent with University branding • May maintain department website(s) or social media/digital platforms • May perform video editing or video production • May work with photo, video, and audio equipment • May perform research and make recommendations around emerging marketing or social media trends • May assist with projects or initatives supporting departmental goals • May partner with external vendors for events, print or photography • May build and maintain relationships with campus partners and external vendors • May track, analyze, and prepare reports on social media data and performance • Perform all other duties as assigned to support Baylor’s mission • Ability to comply with University policies • Maintain regular and punctual attendance Employer: Baylor University Work Location: Paul L. Foster Campus for Business and Innovation, Suite 420 Work Address:1621 S 3rd St, Waco, TX 76706