About Plume Plume is a public, cross chain compatible blockchain built for Real World Assets (RWAs). We go beyond tokenization — enabling assets to be used like crypto: stake, swap, lend, borrow, loop, and more. By integrating institutional‑grade assets with DeFi tools, Plume makes private credit, ETFs, commodities, and other traditionally inaccessible assets permissionless, composable, and usable at a click. Our mission: bridge traditional finance and crypto through adoption without sacrificing transparency or user experience. • 180+ RWA companies building dapps and tokenizing assets on Plume’s testnet, ranging from collectibles and real estate to equities and private credit • 50+ technology partners working with Plume and offering special services to our ecosystem partners • Experienced team of 20+ crypto, finance, and tech professionals from: • • Crypto: Coinbase, dYdX, LayerZero, Binance, Galaxy Digital, Kraken • Finance/Tech: JP Morgan, Robinhood, Fidelity, Google, Coupa, Affirm • Backed by great investors and operators including: • • YZi Labs, Brevan Howard, Haun Ventures, Galaxy Digital, F-Prime Lightspeed, Faction, Superscrypt, SV Angel, and more Job Summary Plume is hiring a Marketing Manager to execute campaigns and content that build awareness and trust in Plume across both crypto-native and institutional audiences. You will own campaign execution across channels — content, social, community, and partner co-marketing — working closely with Product, BD, and Design to translate complex RWA tokenization concepts into compelling, credible narratives. Key Responsibilities • Plan and execute integrated marketing campaigns across content, social, email, and community channels to drive awareness and adoption. • Own Plume's content calendar, including blog posts, threads, newsletters, and educational content explaining RWAfi concepts to varied audiences. • Partner with Design on campaign assets, landing pages, and launch materials for new products and partnerships. • Coordinate co-marketing with issuer and institutional partners around new asset launches and integrations. • Manage and grow Plume's social presence (X/Twitter, Discord, Telegram) and community engagement programs. • Track and report on campaign performance (reach, engagement, conversion) and iterate based on data. • Support BD and leadership with talking points, one-pagers, and materials for conferences and press. Qualifications • 3+ years of marketing experience, ideally in crypto, fintech, or another technical/regulated industry. • Strong writing skills; able to make complex financial and technical concepts clear and compelling. • Experience running multi-channel campaigns and measuring performance against clear KPIs. • Comfortable working cross-functionally with Product, BD, and Design in a fast-moving environment. • Familiarity with crypto-native channels and community norms (X, Discord, Telegram). Preferred Experience • Prior marketing experience at a crypto protocol, exchange, or DeFi project. • Experience marketing to both retail crypto users and institutional/TradFi audiences simultaneously. • Familiarity with RWA tokenization, DeFi primitives, or securities-adjacent marketing compliance considerations. What We Offer • Competitive salary, equity/token allocation, and comprehensive benefits. • Significant ownership over campaigns and channels from day one. • A collaborative, remote-first team building category-defining products in RWAfi. • Direct exposure to product launches, partnerships, and the broader crypto/TradFi ecosystem. Plume Network Inc. is an equal opportunity employer. We encourage diverse candidates to apply. To apply, please submit your resume to [email protected]. 11. Marketing Director Department: Marketing | Location: Remote (United States) Job Summary Plume is hiring a Marketing Director to lead our global marketing strategy and team as we scale adoption of tokenized RWAs among both crypto-native and institutional audiences. This is a senior, strategic role: you will set brand and go-to-market strategy, build and manage the marketing team, and act as a key external voice for Plume across press, partners, and the broader industry. Key Responsibilities • Own Plume's overall marketing strategy, including brand positioning, messaging, and go-to-market planning across product launches and partnerships. • Build, manage, and coach a marketing team spanning content, growth, community, and design/brand. • Partner with the CEO and executive team to align marketing strategy with fundraising, product roadmap, and BD priorities. • Lead Plume's press and analyst relationships; act as a primary external spokesperson alongside executive leadership. • Oversee brand and campaign strategy for major launches, partnerships, and institutional-facing initiatives. • Set and track marketing KPIs (awareness, community growth, campaign performance, pipeline influence) and report to leadership. • Ensure marketing content and claims are reviewed appropriately with Legal/Compliance given securities-adjacent messaging risk. Qualifications • 8+ years of marketing experience, including 3+ years managing a team, ideally in crypto, fintech, or another regulated/technical industry. • Demonstrated success building brand and demand generation strategy for a fast-growing technical product. • Strong executive presence; experience representing a company to press, analysts, and institutional partners. • Excellent strategic thinking; able to translate company strategy into a prioritized, resourced marketing plan. • Exceptional writing and storytelling skills, particularly around translating complex technical/financial concepts for varied audiences. Preferred Experience • Senior marketing leadership experience at a high-growth crypto protocol, exchange, or fintech company. • Experience marketing to institutional/TradFi audiences in addition to crypto-native users. • Familiarity with securities-adjacent marketing compliance considerations relevant to RWA/tokenized product promotion. • Existing relationships with crypto and fintech press/analysts.