• Ensure effective and smooth relationship with assigned banks in the region for growth in business. • Responsible for prospecting, selling & managing RMs / Sales people in banks in the region, who are also into mutual funds. • Influence decision making at senior levels to get mind share from the banks. • Developing business through consultative engagement with Branch managers / Senior RMs / Regional Heads etc. • Mapping the opportunity for primary selling, relationship managing & cross selling a range of M.F (investment) Products.