Job Title: SEO & Website Optimization Specialist (Project-Based) • Job Type: Project-Based • Location: Remote • Salary: 40,000 - 45,000 PHP About the Role: We are looking for an experienced SEO & Website Optimization Specialist to assess and improve the performance of our client's website. The ideal candidate will help identify website issues, enhance organic search rankings, and optimize Google Ads strategy to reduce reliance on paid advertising while increasing patient appointments. Key Responsibilities: • Conduct SEO audits and fix technical issues. • Optimize speed, mobile responsiveness, and user experience. • Improve on-page SEO (meta tags, headers, content). • Ensure proper indexing for better organic performance. • Develop and implement a data-driven SEO strategy. • Conduct keyword research and optimize content. • Enhance local SEO to drive traffic and bookings. • Analyze and optimize Google Ads campaigns. • Refresh ad creatives and improve targeting. • Implement retargeting with email lists and lead magnets. • Analyze competitors digital strategies. • Provide recommendations for sustainable SEO growth. • Offer insights on social media integration, focusing on SEO. Qualifications and Skills: • Proven experience in website optimization, SEO, and Google Ads management. • Strong analytical skills for diagnosing website issues and implementing effective solutions. • Familiarity with retargeting strategies and lead generation techniques. • Ability to provide clear, actionable recommendations to improve organic search rankings. • Experience in the health & wellness industry is a plus. Why Join Us? • Competitive salary with opportunities for growth. • Work from home with a stable position. • Be part of a supportive and dynamic team. If you're skilled in SEO and website optimization and ready to make a meaningful impact on site performance and visibility, we'd love to hear from you!