Key Responsibilities: • Lead and manage a team of digital marketing professionals, providing guidance, support, and mentorship to ensure the team's success. • Develop and implement digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. • Collaborate with cross-functional teams to align marketing initiatives with overall business goals and objectives. • Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and make data-driven decisions to optimize performance. • Stay up-to-date with industry trends and best practices in digital marketing, and provide recommendations for continuous improvement. • Manage relationships with external vendors and agencies to ensure the successful execution of marketing campaigns. • Conduct regular performance evaluations and provide constructive feedback to team members to foster their professional growth. • Stay informed about emerging technologies and tools in digital marketing and identify opportunities to leverage them for improved results. • Collaborate with the senior management team to develop and execute the department's strategic goals and objectives. Qualifications: • Bachelor's degree in marketing, business administration, or a related field. • Minimum of 6 years of experience in digital marketing, with a focus on strategy development and team leadership. Requirements Soft Skills: • Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions. • Strong communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and stakeholders. • Ability to work in a fast-paced and dynamic environment, managing multiple projects and priorities simultaneously. • Strong leadership and mentoring skills, with the ability to motivate and inspire team members to achieve their full potential. Technical Skills: • Proven track record of successfully managing and leading digital marketing teams. • Strong knowledge of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing. • Proficiency in using digital marketing tools and platforms, such as Google Analytics, AdWords, and social media management tools.