Business Development Manager - CTN Marketing
Zen Technologies · zentechnologies.com
BalanagarLead / Manager
The job in short
CTN marketing business development.
MarketingProcurement
Details
- Found
- 23 d ago · posted 2026-01-28
- Location as listed
- Balanagar, Telangana, India
- Role
- Business Development
- Source
- The company’s own careers site
Full description
We are seeking a dynamic and
results-driven Business Development Manager – CTN - Marketing to lead and expand our EW portfolio in both domestic and international defence
markets. The candidate will be responsible for identifying, shaping, and
securing business opportunities for a wide range of EW systems, including
ELINT/SIGINT/COMINT sensors, jammers, counter-UAS solutions, and EW training
systems. This role requires a strategic thinker with strong technical
understanding, market insight, and a proven track record in defence business
development.
Requirements
1.
Market & Account Strategy
• Develop and execute
go-to-market strategies for the CTN product line.
• Identify key accounts including
Ministry of Defence (India), DRDO, Indian Armed Forces, and global
primes/integrators.
• Perform competitive analysis
and market research to position products effectively.
2.
Opportunity Shaping
• Engage early in procurement
cycles to shape technical and commercial requirements.
• Build stakeholder relationships
within defence establishments and industry partners.
• Align internal technical
roadmaps with evolving customer needs and defence policies.
3.
Pipeline Management
• Own and manage a robust
business pipeline with clearly defined metrics and milestones.
• Forecast revenue targets,
conversion ratios, and order intake.
• Collaborate with pre-sales and
product teams to align solution capabilities with market opportunities.
4.
Proposal & Bid Leadership
• Lead end-to-end proposal
development and submission process, including pricing strategies, solution
positioning, and technical compliance.
• Coordinate with engineering,
finance, and legal teams to ensure complete, compelling, and compliant bid
submissions.
5.
Customer Engagement
• Cultivate long-term
relationships with senior officials in MoD, Armed Forces, and DRDO.
• Act as a trusted advisor,
presenting capabilities and value propositions at conferences, demos, and
workshops.
• Serve as the voice of the
customer within the organization.
6.
Internal Collaboration
• Work closely with R&D,
product management, and program teams to ensure delivery alignment with
customer expectations.
• Provide market intelligence and
feedback to influence product development priorities.
Desired
Candidates profile:
• Proven track record of closing
multi-million-dollar defence contracts, preferably with Indian MoD or
Tier-1 defence contractors.
• Strong technical knowledge of EW systems, signal
intelligence sensors, and jamming technologies.
• Working knowledge of relevant defence standards
such as:
• MIL-STD-461 / MIL-STD-464
• STANAG-4691
• DO-254 / DO-178C
• DAP 2020 procurement framework
• Active relationships and
networks within the Indian Armed Forces, DRDO, or DPSUs.
• Excellent communication,
presentation, and negotiation skills.
Educational Background:
• Bachelor's or Master’s degree
in Electronics, Electrical Engineering, Defence Technology, or related
fields.
• Experience working with
international OEMs or defence exports.
· Familiarity
with offset obligations and export licensing protocols.
Experience:
• Minimum 8 years of experience in defence business
development or technical sales, including ≥ 4 years on CTN /SIGINT/COMINT programs.
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