Key Responsibilities Merchandising & Store Execution • Ensure proper display and placement of products as per company guidelines. • Maintain shelf visibility, phonograms, signage, and promotional displays. • Monitor product stock levels and coordinate with store staff for replenishment. • Ensure FIFO (First In First Out) implementation and check product expiry dates. • Maintain cleanliness and attractiveness of shelves and display units. Sales Support • Support sales teams in executing promotions and trade marketing activities. • Assist in increasing product off-take through visibility enhancement. • Coordinate with retailers to secure additional display spaces and visibility opportunities. Market Monitoring • Track competitor activities, pricing, promotions, and merchandising strategies. • Share market feedback and customer insights with the sales team. • Conduct regular store audits and report gaps in execution. Relationship Management • Build and maintain positive relationships with store managers and retail staff. • Ensure smooth coordination between retailers, distributors, and the company sales team. Reporting • Submit daily activity reports, outlet visit reports, and merchandising photos. • Maintain records of stock movement, promotions, and display execution. Requirements • Minimum qualification: Graduate preferred. • 3–5 years of experience in FMCG merchandising, retail operations, or sales support is mandatory. • Knowledge of retail merchandising standards and market execution. • Strong communication and interpersonal skills. • Ability to work independently and manage multiple outlets. • Basic knowledge of MS Excel and reporting tools is preferred. • Willingness to travel within assigned market areas. Working Conditions • Field-based role involving daily market visits. • 6-day working week. • Extensive movement across retail outlets.