Job Title: Content Writer Experience: 2-3 Years Mode: Onsite Employment Type: Full-Time About Us 21K School is Asia’s largest online school, delivering world-class virtual education to over 7,500 students across 72 countries. We are not just an EdTech company—we are building scalable, technology-driven education systems that redefine how learning happens globally. About the Role We're seeking experienced content writers to create SEO-optimized educational content that ranks well in search engines and provides value to our audience. You'll write blog posts, guides, and website content across various educational topics. Key Responsibilities • Write high-quality, SEO-optimized blog posts and articles (1500-5000 words) • Research and create content on educational topics, parenting, child development, and online learning • Conduct keyword research and incorporate target keywords naturally • Follow SEO best practices for content structure, headers, and internal linking • Write compelling meta titles and descriptions • Adapt tone and style for different audiences (parents, students, educators) • Research and fact-check all information from credible sources • Optimize existing content for improved search rankings • Collaborate with SEO team on content strategy • Meet content deadlines and production targets (target: [X] articles per week) • Stay updated on education trends and industry news Required Qualifications • Bachelor's degree in English, Journalism, Communications, or related field • 2-3 years of professional content writing experience • Proven portfolio of published articles (preferably in education, parenting, or related niches) • Strong understanding of SEO writing principles • Excellent research and fact-checking skills • Flawless English grammar and writing mechanics • Experience with WordPress or content management systems Preferred Qualifications • Experience writing educational or ed-tech content • Knowledge of Indian education systems (CBSE, ICSE, Cambridge) • Familiarity with SEO tools (SEMrush, Ahrefs, Surfer SEO) • Background in education or teaching Skills Required • Exceptional writing and editing skills • SEO knowledge and optimization • Research and analytical skills • Time management and ability to meet deadlines • Adaptability to different writing styles • Self-motivation and independent work ethic