About FloatGroup FloatGroup is a conglomerate building product across industries that have traditionally relied on manual and fragmented processes. We combine the focus of individual business units with the shared expertise and resources of a larger group, allowing us to move quickly while building with long-term depth. What You’ll Be Doing • Own growth and execution across multiple products and verticals • Translate direction into output without needing step-by-step guidance • Drive go-to-market efforts across U.S. and global markets • Execute acquisition strategies across channels—SEO, paid, content, email, and outbound • Build and optimize funnels with a focus on conversion, engagement, and outcomes • Develop and refine messaging, positioning, and value propositions across different audiences • Lead content planning and execution across channels • Set up and use AI-driven workflows to improve speed and efficiency • Continuously analyze performance and iterate based on data • Identify gaps in processes and proactively fix them • Work closely with a lean, execution-focused team What We’re Looking For • 4 to 9 years of experience in marketing, preferably in SaaS, B2B, B2C, or tech environments • Proven ability to drive growth and measurable outcomes • Proven track record in B2C marketing campaigns in USA and around Globe • Strong understanding on how marketing behaves in different verticals like Healthcare, SaaS and Real Estate • Strong understanding of user behavior, funnels, and conversion dynamics • Hands-on experience across marketing channels and tools • Comfortable using AI tools as part of day-to-day work • Strong communication and content skills • Ability to operate in a fast-moving environment with evolving priorities Why Join Us • Own growth across both consumer and enterprise-driven verticals • High ownership with direct impact on outcomes • Opportunity to build and scale from an early stage • Lean team with focus on execution over hierarchy • Exposure to multiple products, markets, and user segments • Competitive compensation with performance-driven growth • Health insurance coverage for you and your family Work Details • Working Days: Monday to Friday • Timings: Regular shift timings (IST) • Work Mode: Work from Office