Team Lead - Performance Marketing (Meta Ads & Google Ads)
8 Views · 8views.com
HyderabadLead / Manager10+ yrs
The job in short
Performance marketing team lead running Meta and Google Ads for agency clients.
ExcelMarketing
Details
- Found
- 21 d ago · posted 2024-12-06
- Role
- Digital / Performance Marketing
- Source
- The company’s own careers site
Full description
About 8 Views
8 Views is a leading digital marketing agency in Hyderabad, empowering 300+ brands over the past 10+ years. Our 100+ strong team of experts has generated over ₹200 Million in revenue for our clients. We drive tangible results within a great work culture that fosters innovation, provides strong support, and encourages the freedom to experiment.
Job Overview
We're seeking a performance marketer with 4+ years agency experience (mandatory) to lead one of our performance marketing teams. Oversee a team of 2-4 associates, interns, and trainees on ops/reporting, while driving strategy, growth, retention, client meetings, escalations, and Meta/Google Ads mastery for your brand portfolio.
Key Responsibilities
• Oversee campaign strategy, growth, retention, and performance across Meta Ads, Google Ads, and other platforms for your brand portfolio—ensuring scalable ROI and measurable results.
• Lead and mentor a team of 2-4 associates, interns, and trainees; delegate operational execution and reporting while fostering their skill development.
• Drive acquisition strategies, budget pacing, forecasting, and optimization to maximize client value.
• Collaborate with creative, content, strategy teams, and external stakeholders to craft high-impact ad assets and resolve escalations.
• Handle client meetings, reviews, presentations, and strategic discussions—translating data into actionable insights.
• Conduct A/B testing, deep-dive analysis, and performance reporting using tools like Google Analytics, GTM, Excel, and dashboards.
• Ensure flawless tracking setup (pixels, attribution) and stay ahead of industry trends, algorithm updates, and new tools.
Requirements
• 4+ years in performance marketing at a digital marketing agency (mandatory—agency experience is critical for managing client expectations, tight deadlines, and multi-brand portfolios).
• Proven expertise optimizing Meta Ads and Google Ads campaigns with strong ROI track record.
• Demonstrated team leadership (even small teams) with ownership of strategy, growth, and escalations.
• Advanced analytical skills in Google Analytics, Excel, GTM, and dashboards; deep knowledge of attribution, segmentation, and funnel optimization.
• Hands-on experience with CRM platforms and marketing automation tools (mandatory).
• Excellent client-facing communication, presentation, and stakeholder coordination skills.
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