Vision & strategy Lead evolution of the visual brand system as the company matures, ensuring consistency from HQ-produced brand assets to close, working with existing design team. Manage, mentor, and grow the internal creative team — building out additional hires as scope requires. Work closely with demand gen, product marketing, and comms to ensure creative output ties to pipeline and revenue goals, not just aesthetics. Manage external agency/freelance relationships as needed to supplement in-house capacity. 10+ years leading creative function in B2B SaaS (enterprise software preferred). Demonstrated success leading a visual brand evolution/repositioning — must be able to show before/after and business impact, not just portfolio polish. Hands on experience with creative tools: Adobe Creative Cloud, Figma and Canva. Hands-on video production skill: comfortable operating camera/lighting/audio equipment and editing (Premiere or similar) — not just directing a video team. Player/coach profile: proven people-management experience plus continued hands-on design fluency (can still execute, not just direct). Range across brand identity, campaign/digital creative, video/motion, and web/UX — this is a generalist creative leader, not a single-discipline specialist. Experience partnering with demand gen/product marketing to connect brand to pipeline outcomes. Strong portfolio required, with case studies showing strategic reasoning behind creative decisions, not just final assets. Experience our comprehensive benefits with family medical, vision and dental coverage, a competitive base salary, and eligibility for equity awards and discretionary bonuses or commissions.