Senior Sales Executive (LTL-led + Truckload Add-On) – Non-Asset Brokerage Position Overview Our client is hiring an experienced, self-directed Sales Executive to grow shipper relationships with an emphasis on LTL-heavy customers. This is a pure sales role supported by an in-house operations team (Wisconsin-based), enabling the rep to focus on hunting and account growth rather than day-to-day load coverage. The ideal hire is a relationship-based seller who can educate shippers, standardize processes, and build sticky, profitable accounts. Position Details Title: Sales Executive / Senior Sales Executive (Transportation Brokerage) Reports To: Owner Location: Flexible (U.S.) with restrictions Work Model: Remote supported by HQ operations team Travel: As needed for customer development and occasional HQ visits What Success Looks Like • Adds profitable, LTL-led shipper relationships that align with Customodals model • Leverages LTL capability for rapid velocity and wallet-share expansion • Adds truckload where appropriate (mostly dry van; some flatbed) without pushing the company into transactional spot behavior • Works collaboratively with ops while staying primarily sales-focused • Builds accounts that run clean through shipper education and process standardization Key Responsibilities • Prospect and close LTL-heavy shipper opportunities; expand wallet share into truckload where appropriate • Position a relationship-based service model (not commodity/transactional) • Educate customers on best practices to reduce repeat exceptions and improve execution • Partner with the Wisconsin ops team for execution and onboarding; maintain strong handoffs • Maintain CRM and pipeline discipline (tools unspecified in transcript; assume standard CRM practices) • Operate within company compliance frameworks (non-solicit / non-disclosure agreements) Ideal Candidate Profile Must-Haves • Demonstrated success selling LTL solutions (brokerage/3PL/network environment) • Comfortable with a sales + service model (not cradle-to-grave) • Ability to bring a portable book OR a proven ability to win new accounts with limited handholding • Relationship-based, consultative approach; not reliant on spot quote churn • Educator mindset: can influence shipper behavior and build repeatable processes • Strong ethics and professionalism (important to leadership) Nice-to-Haves • Prior experience working within a TFWW-style agent/network structure or similar LTL network model • Experience selling into heavy manufacturing / industrial shippers (common in WI footprint) • Some exposure to flatbed / over-length (not required)