• Identify and execute sales growth opportunity at regional level, drive channel expansion and new account acquisitions • Achieve sales target by building strong relationships in the channel network • Increase sales volumes for Business Loan lending, manage DSA database and tap them tactfully to ensure healthy sales pipeline • Drive faster TAT through effective loan sanctioning by building strong relationship with internal stakeholders • Adopt recommended improvements in process to enhance operational productivity and suggest improvements as well • Focus on prescribed guidelines and process check at all stages of unsecured business transaction and raise potential alarm where required • Work on sales volumes and value IRR • Monitor and support the recovery of NPA from relevant customers in Region • Ensure customer complaints are addressed in a timely and effective manner