*Please be advised the job position is located in the City of Industry, CA. This position is full-time and ON-SITE.* We are seeking a data-driven Paid Media Buyer to manage and optimize our performance marketing campaigns across Google Ads, Bing, Meta, and other paid channels. This role is ideal for someone with a deep understanding of PPC strategy and execution, and who thrives on hitting CPA, ROAS, and lead generation targets. Key Responsibilities • Plan, execute, and optimize paid media campaigns across Google Ads, Bing, Meta (Facebook/Instagram), YouTube, and LinkedIn. • Manage keyword research, audience targeting, ad copywriting, bidding strategies, and campaign testing. • Monitor campaign performance daily to ensure KPIs (CPA, ROAS, CTR, CVR) are consistently met or exceeded. • Collaborate with designers and content creators to develop high-converting ad creatives and landing pages. • Provide regular performance reports and actionable insights using tools like Google Analytics, Looker Studio, and Excel/Sheets. • Conduct A/B and multivariate testing across ad creatives, copy, landing pages, and bidding strategies. • Stay current on PPC trends, platform updates, and industry best practices. Requirements • 2–4 years of experience managing PPC campaigns, ideally in an agency or fast-paced in-house environment. • Proven expertise in Google Ads (Search, Display, Shopping), Meta Ads, and other paid platforms. • Strong analytical skills with experience in Google Analytics, attribution modeling, and conversion tracking. • Hands-on experience with tools such as Google Tag Manager, Looker Studio, SEMrush, or similar. • Proficiency in A/B testing and landing page optimization. • Strong Excel/Sheets skills – pivot tables, data visualization, and forecasting models. • Google Ads and Meta certifications are a plus. Benefits: • Medical, Dental, Vision Insurance: Company covers 80% for employees only. • Life Insurance: Fully covered by the company • 401k Dollar for Dollar matching up to 3%, eligible to enroll after one full year with the company. 100% fully vested • Sick Paid Leave • 7 Paid Holidays (Eligible after probation period) • Accrued Vacation • Company provides discounts for fitness equipment for our employees