*Please be advised the job position is located in the City of Industry, CA. This position is full-time and ON-SITE.* Sunny Health & Fitness is a fast-growing fitness equipment manufacturer seeking a full-time PPC Specialist who will be responsible for helping strategize, execute, and optimize paid marketing campaigns across a variety of online marketplaces, including Amazon, Wal-Mart and Google. The ideal candidate should have a passion for paid marketing, be proactive and data-driven, with experience managing budget allocation while increasing paid traffic and revenue. Job Duties: • Helping manage day-to-day paid marketing activities across multiple search engine platforms including campaign planning, implementation, budget management, performance analysis, and optimization of paid search campaigns • Tracking, reporting, and providing analysis on all KPI’s for paid marketing campaigns, including internal and external competitor strategy analysis • Monitoring and administering web analytics dashboards, reports and key reporting tools while identifying key area’s of importance in alignment with company goals • Planning, building and implementing data-driven pay-per-click strategies • Maintaining and monitoring keyword bids, daily and monthly budget caps, negative keywords, campaign targeting placements and other key account metrics • Actively testing and analyzing keywords, bid management, ad copy, landing pages and storefronts • Helping develop and strategize A/B testing in order to drive advertising efficiency, growth and innovation • Developing landing pages for campaigns and/or assisting with specific direction of their development • Generating weekly and monthly reporting for all major metrics, including goal and revenue tracking • Keeping pace with search and PPC industry trends and developments • Communicating to team and management on project status’, timelines, and results Qualifications: • Bachelors’ Degree in Marketing, advertising, or related fields preferred. • 3+ years of experience in Paid Search (PPC) account management. • Proven in-depth expertise running successful campaigns on Amazon. • Strong tracking, analytics, and reporting skills, including Google analytics. • Exceptional communication skills (both written and verbal). • Strong attention to detail and organizational skills • Knowledge of basic web development a plus (HTML/CSS, Wordpress, etc.)