Growth (& Marketing) - Full Time - Bangalore
Superkalam · superkalam.com
BengaluruEntry level1–2 yrs
The job in short
Full-time growth and marketing in Bangalore.
MarketingSEO
Details
- Found
- 20 d ago · posted 2024-12-16
- Location as listed
- Bengaluru, Karnataka, IN
- Role
- Digital / Performance Marketing
- Source
- The company’s own careers site
Full description
Job Description: Growth & Marketing
Location: Bangalore (Koramangala)
Experience: 1 to 2+ years in Growth Roles, coming from an Engineering Background, have executed data-backed campaigns in Performance, SEO, Organic Funnel & all things growth. Folks who think they can learn are encouraged to apply. Only in-office role.
Read this first before applying
Not all the skills listed will be used every day - but at a seed-stage company like SuperKalam, we experiment constantly. So we expect you to have working familiarity across growth levers like performance marketing, social media, SEO, and creator partnerships.
This is a hands-on, high-ownership role: you should be proactive, fast in execution, and comfortable solving problems end-to-end. Also, based on what we’ve seen in past applications - this role is not “just” performance marketing or funnel optimization, and it’s not an analytics-only role. It’s full-stack growth.
About SuperKalam:
SuperKalam is an AI-powered edtech platform designed to revolutionize personalized learning. Our mission is to build the ultimate "Super Mentor" for students, starting with UPSC preparation & launching the next category. Key global & Indian investors, founders & YCombinator back us.
Key Responsibilities:
•
Content Strategy & Execution
• Lead the creation of high-quality, engaging, and informative content for blogs and social platforms. (team collaboration)
• Identify trending topics, keyword opportunities, and user needs to create impactful content tailored to our TG.
•
SEO Optimization
• Own the SEO strategy, including keyword research, on-page and off-page optimization, and backlink acquisition.
• Optimize blog content and landing pages to drive organic traffic and improve search engine rankings.
• Track and analyze website performance using tools like Google Analytics, SEMrush, or Ahrefs, and implement data-driven improvements.
•
Social Media Growth
• Develop and manage organic content for prominent social media platforms like Instagram, Twitter, YouTube, and LinkedIn.
• Create and maintain a consistent posting schedule, ensuring content resonates with our audience.
• Engage with the online community by responding to comments, participating in discussions, and driving meaningful interactions.
•
Performance Tracking & Reporting
• Monitor key metrics like organic traffic, engagement, and conversion rates.
• Generate regular performance reports with insights and recommendations to improve content effectiveness.
• Work closely with the product and growth teams to align content initiatives with broader company goals.
Skills & Qualifications:
• Proven experience in content strategy, SEO, and social media growth.
• Strong aptitude to learn SEO best practices, including keyword research, on-page, and off-page optimization.
• Intent to get Hands-on experience with tools like Google Analytics, Internal Data Analytics tools (MixPanel, PostHog), SEMrush, Ahrefs, or similar**.**
•
[MUST] Familiarity with AI tools for content creation, research, landing pages and building optimization tools. (no, you don’t need to be coder for this)
• Even if you don’t know anything, but you are sure you have a learning appetite - apply! Even if you are in college or a fresher.
Why Join SuperKalam?
• Shape the growth strategy for a fast-scaling, Y Combinator-backed startup.
• Work with a passionate team dedicated to reshaping education for millions of students.
• Competitive salary, flexible working environment, and work directly with founders.
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