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Strategic Marketing Manager

Tosoh SMD, Inc. · tosohsmd.com
Grove CityLead / Manager5+ yrs
Apply on Tosoh SMD, Inc.’s site

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The job in short

Strategic marketing management.

B2BMarketingSEOSupply chainCompliance

Details

Found
26 d ago · posted 2026-04-16
Location as listed
Grove City, OH, USA
Role
Marketing Manager
Source
The company’s own careers site

Full description

Job Details: Level: Management, Job Location: Grove City OH - Grove City, OH, Position Type: Full Time, Education Level: Bachelor's Degree, Salary Range: Undisclosed, Travel Percentage: Up to 25%, Job Shift: Standard Business Hours, Job Category: Business Development, Tosoh SMD, Inc. is a global leader in semiconductor materials. Our superior products help customers introduce cutting-edge technologies that make our lives easier and move us into the future. Our state-of-the-art manufacturing facility and materials laboratory located in Grove City, OH manages the entire life cycle of our products, including supply chain development, research and development, manufacturing, testing and distribution.   Our innovative and devoted team of scientists, engineers, metallurgical experts, manufacturers and managers continuously collaborate and strategize to improve and create new materials for a wide range of customers' semiconductor needs. These products are used in many final applications like automotive, mobile devices, computers, artificial intelligence, 5G networks and industrial automation. As one of over 100 Tosoh Corporation's family of companies our motto is "We Make the Material That Makes Your Devices Work".     The Strategic Marketing Manager serves as the primary marketing lead for Tosoh SMD, Inc., responsible for building and executing a comprehensive marketing strategy that supports business development, sales enablement and brand positioning. This role combines high-level strategy with hands-on execution across digital, print and technical content channels. The Strategic Marketing Manager will establish scalable processes, lead cross-functional initiatives and serve as the brand voice across platforms. Position Profile: Exempt, Full-Time   Reporting Relationships: The Strategic Marketing Manager reports to the Business Development Manager. Major Duties and Responsibilities: Build and execute a B2B marketing content strategy aligned with company objectives and target audience needs to drive growth and increase brand visibility. Create, manage and optimize targeted content across formats, including web, email, social media, collateral, presentations, printed literature and more. Overhaul outdated and/or underperforming marketing content and sales materials. Lead website brand and content optimization initiatives, integrating an SEO strategy to enhance organic search visibility and elevate brand presence while supporting sales and marketing goals. Launch, track and analyze digital marketing campaigns and website performance through Google Analytics, including custom-built UTM parameters to deliver actionable insights, track ROI and continuously optimize digital strategy. Collaborate with marketing teams, global sales teams, designers, and other stakeholders to ensure marketing content is consistent with brand guidelines and supports overall marketing initiatives. Act as Tosoh SMD, Inc.’s brand and PR representative; approve branded content and marketing materials, enforce compliance with Tosoh’s visual identity guidelines (VIG) and liaise with the International Public Relations team in Japan to ensure alignment and brand consistency. Stay current with evolving digital marketing trends, tools and best practices. Manage marketing content calendars, project timelines and resources to ensure timely delivery of content. Coordinate with external vendors and contractors (e.g., agencies, designers, etc.) as needed to ensure on-time, brand-compliant, high-quality deliverables. Education: Bachelor’s degree in marketing, business or related field. 5+ years of experience in a marketing-related field, experience in B2B marketing preferred. Skills and Qualifications: Strong writing and editing: Exceptional skills in writing and editing content for a variety of target audiences and formats. Content strategy: Ability to understand complex products and industry-specific information and translate it into strategic content aligned with business goals. SEO knowledge: Practical knowledge of SEO principles and best practices to optimize content for search engines. Analytical skills: Understanding of Google Analytics for performance tracking, reporting and strategic insights; experience in UTM parameter creation and tracking; ability to analyze content performance data to make informed decisions and recommendations.   Project management: Ability to manage concurrent projects, deadlines and cross-functional collaborations effectively. Communication skills: Strong communication and interpersonal skills for collaborating with team members and stakeholders. PR and branding: Deep understanding of Tosoh’s visual identity guidelines (VIG); ability to ensure consistent and compliant brand execution across the organization. Digital marketing knowledge: Familiarity with a range of digital marketing channels and platforms, including email marketing, web and social media.   Physical Requirements: Must be able to sit for extended periods of time. Must be able to stand and walk for brief periods of time. Ability to travel if required. Tosoh SMD, Inc. is an Equal Opportunity Employer M/F/Disabled/Veterans     Qualifications:

Marketing Manager jobs in the United States · All Tosoh SMD, Inc. jobs

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