About Baker Automotive Baker Automotive Group, a rapidly growing, performance-driven organization with multiple locations across West Michigan. We’re committed to creating an exceptional customer experience while developing a winning team culture that values leadership, accountability, and results. We are currently seeking a New Car Sales Manager — a proven leader who can drive volume, maximize gross, and build a high-performing sales team. Key Responsibilities • Lead, coach, and motivate the new car sales team to exceed volume and gross profit goals. • Manage all aspects of new vehicle operations, including inventory, pricing, and sales process execution. • Partner with F&I and Service Managers to maximize total dealership profitability. • Oversee GM program compliance, ordering, allocation, and digital retailing initiatives. • Monitor performance metrics including closing ratios, PVR, CSI, and lead response. • Conduct daily sales meetings, one-on-ones, and ongoing staff development. • Ensure an exceptional guest experience through strong communication and follow-up practices. • Collaborate with marketing to drive traffic through campaigns, events, and online engagement. Qualifications • Minimum 1 years of automotive sales management experience (GM experience preferred). • Proven record of hitting and exceeding sales and gross profit targets. • Strong leadership, coaching, and communication skills. • Working knowledge of CRM systems, vAuto, and GM dealer tools. • Ability to thrive in a fast-paced, team-oriented environment. • Valid driver’s license and clean driving record required. What We Offer • Competitive base salary plus commission and performance bonuses. • Full benefits package (medical, dental, vision, 401k). • Paid time off and training/development opportunities. • Supportive leadership and career growth within a respected local dealer group. • A strong culture built on teamwork, accountability, and performance. Ready to lead one of West Michigan’s top GM dealerships?