SALES BDC AGENT NEW & USED CAR SALES | HARR TOYOTA & CDJR About the Role Harr Toyota & CDJR are one of the most recognized dealerships in Central Massachusetts, and our Business Development Center is the engine that drives showroom traffic. As a Sales BDR, you'll be the first voice our customers hear — handling inbound and outbound leads, setting quality appointments, and delivering a customer experience that reflects the Toyota standard of excellence. This is an office environment, phone-forward role with strong earning potential and real room to grow. Position Details Department: Harr Toyota – Business Development Center (BDC) Reports To: BDC Manager & BDC Supervisor Schedule: Full-time | Rotating schedule including some weekends Compensation: Hourly base + performance-based incentives Location: Worcester, MA Key Responsibilities • Handle inbound and outbound calls, texts, and emails for new and pre-owned Toyota sales leads promptly and professionally • Convert leads into quality showroom appointments using proven BDC communication techniques • Follow up with unsold, uncontacted, and unsatisfied leads according to BDC cadences • Confirm appointments and conduct courtesy reminder calls to increase show rates • Log all customer interactions and appointment outcomes accurately in the CRM (DriveCentric) • Meet or exceed weekly and monthly KPIs including contact rate, appointment rate, and show rate • Collaborate with Toyota sales consultants to ensure seamless lead handoffs and a smooth customer experience • Stay informed on current Toyota models, incentives, and promotions to speak confidently with customers • Participate in team meetings, BDC trainings, and ongoing performance coaching What We're Looking For • Strong verbal and written communication skills — confident and engaging on the phone • Positive, competitive mindset with a drive to hit and exceed targets • Ability to handle a high volume of leads in a fast-paced environment while maintaining attention to detail • Prior BDC, sales, or customer service experience preferred • Familiarity with CRM software is a plus (DriveCentric experience a bonus) • Professional, reliable, and a strong team player What We Offer • Competitive hourly base pay plus performance bonuses • Paid time off: 1 week sick pay and 2 weeks vacation • Paid training and ongoing development • Clear path for growth within the BDC and across Harr Auto Group • Health benefits and childcare reimbursement ($100/week) • Sign-on bonus: $500 after 90 days of employment • $45,000 - $70,000 Compensation range depending on performance and experience