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Sales Representative

Regional Truck & Trailer
Cheektowaga
Apply on Regional Truck & Trailer’s site
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The job in short

A full-time Sales Representative role at Regional Truck & Trailer in Cheektowaga. Skills mentioned: Procurement, Insurance.

ProcurementInsurance

Details

Found
35 d ago · posted 2026-04-07
Location
Cheektowaga, NY

Full description

Sales Representative Department: Vehicle Sales Reports To: Sales Manager Overview The Sales Representative plays a pivotal role in delivering a premium customer experience by offering full-spectrum solutions through a consultative selling approach. This position is responsible for promoting and selling International products (all models of trucks), both new and pre-owned, and managing complex sales cycles, prospecting C-suite executives and fleet procurement managers, and negotiating high-ticket capital equipment contracts. Benefits • Health Insurance • 401(k) Retirement Plan • Paid Time Off (PTO) • Competitive Wages • Flexible Scheduling Key Responsibilities • Prospecting & Business Development – Ability to identify and qualify potential opportunities, analyze fleet needs, and actively build a strong sales pipeline through targeted outreach to high-level decision makers. • Product & Solution Expertise – Strong understanding of International truck products, configurations, and related services; able to align vehicle specifications, financing, and lifecycle value to complex commercial applications. • Customer Development – Skilled in consultative selling, uncovering high-level business and financial needs, and building long-term partnerships with commercial entities. • Proposal & Closing Skills – Experience creating tailored proposals, collaborating with internal and external stakeholders, addressing complex objections, and finalizing high-ticket capital equipment contracts. • Follow-Up & Reporting – Consistent in post-sale customer follow-up, pipeline management, performance analysis, and accurate reporting to support business growth. • Dealership Culture & Professionalism – Commitment to integrity, collaboration, accountability, and continuous learning. Desired Education & Experience • High school diploma or equivalent required; bachelor’s degree in business, management, technical, or related field preferred. • Vocational/technical training or further education in a relevant field considered a plus. • Minimum 3 years of dedicated B2B (Business-to-Business) outside sales or commercial account management experience required. • Background in the medium/heavy-duty truck, bus, or automotive industry strongly preferred. • Prior dealership experience and knowledge of trade-in processes or used vehicle evaluations are beneficial. • Proficiency in enterprise CRM software (e.g., Salesforce, HubSpot) is required. Candidates must have a proven track record of meeting or exceeding quantifiable monthly/quarterly sales quotas and territory growth metrics. • Valid Driver’s License required; CDL preferred. To Apply Applicants must submit a resume along with a brief cover letter detailing their experience with B2B contract negotiations or capital equipment sales. Applications without this will not be reviewed. This is not necessarily a list of all the duties, responsibilities and requirements associated with this position. While the accountabilities noted herein are intended to be an accurate reflection of the current job, the dealership reserves the right to revise the functions and duties as circumstances dictate. We are an Equal Opportunity Employer.

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