Area Director for Beckley Region MAJOR FUNCTION - - Responsible for maximising Revenue and Profit. - Recommends and Maintains Pricing, Positioning and management of Inventory for Rooms and Function Space. - Oversees the processes associated with Maximizing Revenues from Existing Demand, Forecasting and Opportunity Analysis (to include Seasonality, Competitive, Positioning and Displacement); Ensure these Strategies are effectively implemented. MAJOR RESPONSIBILTIES - - Revenue Management in combination with Sales Strategy Team Leadership - Determines sales strategies and communicates to market sales leadership, marketing communications teams and property leadership. - Continuous analysis of competitive sets, price positioning, seasonality, and mix. - Develop and execute the hotel(s) strategic plan and budget. - Evaluates participation in electronic channels Specialties: - Yield Management - Pricing Optimization - Strategy Facilitation - Decision Management