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BRAND COMMUNICATION MANAGER

Muthoot FinCorp Limited · muthootfincorp.com
ChennaiLead / Manager3+ yrs
Apply on Muthoot FinCorp Limited’s site

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The job in short

Managing brand communications.

Marketing

Details

Found
23 d ago · posted 2025-07-07
Location
ANNA SALAI - CHENNAI

Full description

Responsibilities: - Develop and execute brand communication strategies to drive brand awareness and product launches - Conceptualize and create compelling content across various channels (social media, email, digital media,Whatsapp,Website etc.) - Collaborate with cross-functional teams (creative, product, sales) to align brand messaging and visual identity - Manage and maintain brand guidelines to ensure consistency across all touchpoints - Plan and execute brand communication campaigns, including product launches, promotions, and events - Merchanidise planning , Event planning and production support - Analyze campaign performance and provide insights to optimize future campaigns - Stay up-to-date with industry trends and competitor activity to inform brand strategy Requirements: - Bachelor's degree in Marketing, Communications, or a related field - 3+ years of experience in brand management, marketing communications, or a similar role - Strong understanding of brand positioning, messaging, and visual identity - Excellent writing, creative, and project management skills - Experience with content creation, social media, and campaign execution - Strong analytical and problem-solving skills Key Skills: - Creative Skills: Content creation, storytelling, visual identity - Strategic Skills: Brand positioning, messaging, campaign planning - Collaboration Skills: Cross-functional team management, stakeholder communication - Analytical Skills: Campaign analysis, performance metrics, insights-driven decision-making

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