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Sr Channel Marketing Specialist – Channel Partners & Distributors – Charlotte, NC

Honeywell · honeywell.com
CharlotteHybridSenior5+ yrs
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Posted 28 days ago. 5 more Digital / Performance Marketing jobs in Charlotte, North Carolina went up on company career pages this week. See the newer ones

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The job in short

Channel partner and distributor marketing.

SalesforceB2BMarketingInsurance

Details

Found
27 d ago · posted 2026-10-12
Location
Charlotte, NC

Full description

**Position Location: This opportunity is based in Charlotte, NC. Please confirm that you are currently located within commuting distance or are willing to relocate, if necessary. Driving Infinite Possibilities Within A Diversified, Global Organization As a Sr. Channel Marketing Specialist at Honeywell, you will play a key role in developing, executing, and optimizing marketing programs that accelerate business growth through channel partners, distributors, and strategic alliances. You will serve as a primary liaison between Sales, Product Marketing, and Channel Partners, ensuring alignment between marketing initiatives and business objectives. This position combines strategic planning with hands-on execution across demand generation, digital marketing, partner enablement, Marketing Development Funds (MDF), and performance analytics. Your ability to build strong partner relationships, deliver effective marketing campaigns, and leverage data-driven insights will contribute directly to Honeywell's continued growth and market leadership. Key Responsibilities • Develop and execute annual and quarterly channel marketing plans aligned with business objectives. • Create partner-specific marketing strategies to support market expansion, pipeline development, and revenue growth. • Collaborate with Sales Leadership and Product Marketing to align channel initiatives with growth priorities. • Design and execute integrated demand generation campaigns, including email marketing, webinars, social media, paid media, and content syndication. • Develop co-branded marketing assets, campaign toolkits, sales enablement materials, and partner training resources. • Manage partner communications, onboarding activities, and partner portal marketing content. • Oversee Marketing Development Fund (MDF) programs, budgets, proposals, utilization, and ROI tracking. • Plan and coordinate partner conferences, trade shows, webinars, and joint marketing events. • Measure marketing effectiveness through pipeline contribution, revenue impact, campaign performance, and ROI. • Develop dashboards and reports to communicate channel marketing results and optimization opportunities. • Leverage CRM, PRM, and marketing automation platforms to improve partner engagement and campaign effectiveness. YOU MUST HAVE • Bachelor's degree in Marketing, Business, Communications, or a related field. • 5+ years of B2B marketing experience. • 3+ years of channel marketing, partner marketing, or demand generation experience. • Experience working with Partner Relationship Management (PRM) systems. • Strong project management and marketing campaign execution skills. • Knowledge of Marketing Development Fund (MDF) management and partner marketing frameworks. WE VALUE • Experience with marketing automation platforms such as Marketo, HubSpot, or Eloqua. • Experience with CRM systems such as Salesforce. • Experience managing channel partners, distributors, or reseller ecosystems. • Familiarity with account-based marketing (ABM) and digital demand generation. BENEFITS OF WORKING FOR HONEYWELL In addition to a performance-driven salary, cutting-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information: https://benefits.honeywell.com/ The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. Job Posting Date: Oct 12, 2026.

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