Category Marketing Specialist
The Home Depot · homedepot.com
Atlanta
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The job in short
A Digital / Performance Marketing role at The Home Depot in Atlanta. Skills mentioned: Excel, Marketing.
ExcelMarketing
Details
- Found
- 30 d ago · posted 2026-10-12
- Location
- Atlanta, GA, US
Full description
Position Purpose:
The Category Marketing Specialist supports development & tracking of strategic marketing goals by department. The Category Marketing Specialist will provide reporting / analysis, project management support, and centralized tracking to support cross-functional marketing initiatives.
Key Responsibilities:
• 30% Competitive Activity - Track and report on competitive activity, aggregate marketing performance, budget deployment, and progress against strategic priorities by week for assigned department(s) and provide summarized reports to support strategy development
• 20% Collaboration - Collaborate to execute aggregate reporting & analysis on vendor campaign performance for readouts with supervisor & broader merchandising organization
• 20% Strategy - Provide support in developing department overall strategy playbook & strategic event briefs to be leveraged by cross-functional marketing execution teams
• 10% Manage Promotions - Manage internal promo generation/calendar & barcode management processes for assigned department(s), may include coupon process
• 10% Promotional Coverage - Maintain centralized reference documents for promotional coverage & affected SKUs/vendors; notify internal stakeholders as needed when materials are updated
• 5% Reporting - Report out marketing & competitive activity during internal status updates and merchant staff meetings
• 5% Special Projects - Work on special projects as directed
Direct Manager/Direct Reports:
• This position typically reports to Senior Manager, Category Marketing
• This position has 0 direct reports
Travel Requirements:
• No travel required.
Physical Requirements:
• Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
• Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
• Must be eighteen years of age or older.
• Must be legally permitted to work in the United States.
Preferred Qualifications:
• Excellent written and verbal communication skills
• Bachelor's degree in marketing, advertising, or a business-related field
• 1+ years of relevant experience (i.e. advertising, marketing, media, social, or agency roles)
• Experience managing projects and working with cross-functional stakeholders
• Experience with SharePoint, PowerPoint and Excel
• Strong organizational skills & attention to details
• Ability to communicate clearly with teammates and supervisors in both verbal and written communications
• An adaptive mindset and a willingness to learn new skills & processes
• Ability to manage deadlines & milestones across multiple simultaneous projects
• A collaborative approach and willingness to seek help as needed
• A strategic approach to execution, including an ability to identify process improvements
Minimum Education:
• The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Preferred Education:
• No additional education
Minimum Years of Work Experience:
• 1
Preferred Years of Work Experience:
• No additional years of experience
Minimum Leadership Experience:
• None
Preferred Leadership Experience:
• None
Certifications:
• None
Competencies:
• Action Oriented
• Collaborates
• Drives Engagement
• Communicates Effectively
• Drives Results
• Manages Conflict
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