Growth Product Manager — Consumer AI Confidential Search | Bay Area About the Opportunity We’re partnering with a fast-growing consumer AI company building the next generation of AI-native creative tools used by millions of users globally. The company is looking for a Growth Product Manager to own the end-to-end user growth journey — from how new users discover the product and reach their first meaningful experience, through activation, monetization, and long-term retention. This is a highly visible role working directly with the founders and closely with engineering, marketing, and lifecycle teams. The ideal candidate combines strong product instincts with rigorous experimentation and a highly quantitative approach to growth. What You’ll Do • Own onboarding and activation. Diagnose where different acquisition cohorts drop off and design onboarding experiences that improve time-to-value and activation. • Drive channel-level conversion. Partner with marketing across paid acquisition, organic traffic, SEO, partnerships, and viral loops to improve conversion efficiency. • Own free-to-paid conversion. Optimize paywalls, pricing, packaging, upsell flows, and other monetization levers. • Build a rigorous experimentation engine. Establish a consistent cadence of well-designed experiments with clear hypotheses, appropriate sample sizing, and reliable readouts. • Drive retention and lifecycle growth. Improve engagement and resurrection through email, push, in-product messaging, and other lifecycle programs. • Support new product and market launches. Own growth instrumentation, funnel design, experimentation, and reporting for major launches and international expansion. • Work with a high degree of autonomy and move quickly from insight to execution. What We’re Looking For • 3+ years of Growth Product Management experience in a consumer or prosumer product-led growth environment. • Demonstrated impact on metrics such as activation, conversion, free-to-paid conversion, retention, and monetization. • Deep experience optimizing onboarding and user funnels, ideally across different acquisition sources. • Strong experimentation background, including A/B testing, sample sizing, holdouts, and interpreting noisy results. • Highly quantitative and comfortable working directly with data, including SQL and/or product analytics platforms. • Experience with growth tooling such as Amplitude or similar analytics platforms, Stripe, GA4, attribution tools, and lifecycle platforms such as Braze, Iterable, or Customer.io. • Strong product judgment and ability to identify high-leverage opportunities from a combination of quantitative data and user insights. • Comfortable working with distributed engineering teams in a fast-moving startup environment. • AI-native working style and comfort using AI tools as part of day-to-day product work. Nice to Have • Consumer AI or generative AI product experience. • Creative tools, design software, or creator platform experience. • Subscription pricing and packaging experience. • International growth and localization experience, particularly across APAC, LATAM, or Europe. • SEO or programmatic SEO experience. • Experience as an early or first Growth PM who helped establish the growth function. Compensation & Location Total Compensation: 300K–400K, including base salary, bonus, and equity, depending on experience. Location: Bay Area; hybrid flexibility available. Visa sponsorship: Available.