Lead Marketing Manager: Content & Product
Goodwin Recruiting · goodwinrecruiting.com
NorthvilleHybridLead / Manager5+ yrs
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The job in short
Marketing management for content and product.
AccountingB2BSaaSMarketing
Details
- Found
- 29 d ago · posted 2026-10-16
- Location
- Northville, Michigan
Full description
An established and growing Accounting Technology firm is looking for a LEAD MARKETING MANAGER, CONTENT & PRODUCT to join the team and make an immediate impact by developing and executing product narratives for two key initiatives at the firm.
The ideal LEAD MARKETING MANAGER, CONTENT & PRODUCT will bring 5+ years of experience in SaaS B2B marketing with lifecyle and product marketing included, the ability to juggle multiple priorities, and the desire to work with an industry-changing, fast-paced technology firm.
This is a hybrid role, 4 days are expected in office.
LEAD MARKETING MANAGER, CONTENT & PRODUCT RESPONSIBILITIES
• Own product narratives, brand positioning, and messaging content for two key firm initiatives in collaboration with demand generation and other key teams.
• Collaborate with SMEs in the development of strategy and narrative development.
• Collaborate with internal leaders and external stakeholders on relevant projects and initiatives.
LEAD MARKETING MANAGER, CONTENT & PRODUCT REQUIREMENTS
• Bachelor degree and 5+ years of SaaS B2B integrated marketing experience.
• Demonstrated experience in managing multiple marketing priorities.
• Excellent verbal and written communication skills.
LEAD MARKETING MANAGER, CONTENT & PRODUCT SALARY & BENEFITS
• Competitive base salary.
• Excellent benefits.
• Growth potential.
JOB ID: 182560
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John Broker
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