To lead and elevate 3D design direction across event environments, exhibitions, and spatial branding by translating strategy and creative concepts into experiential spaces that align with brand narratives and business objectives. Key Responsibilities / Accountability 3D Creative Strategy & Conceptualization - Lead ideation and development of 3D design strategies that blend creativity with client objectives, brand identity, and audience experience. Project-Based Design Leadership - Own the creative development of spatial and environmental design projects from concept to execution, ensuring innovation and functional feasibility. Design Team Oversight & Mentorship - Guide a team of 3D designers and visualizers, review outputs, provide feedback, and build capability within the team through mentoring and knowledge-sharing. Cross-Functional Collaboration - Partner with Business, Client Servicing, Content, and Operations teams to co-create pitch-winning and executable spatial concepts. Execution Alignment & Vendor Coordination - Align 3D outputs with fabrication and production capabilities; coordinate with vendors and production teams to ensure build feasibility and quality. Trend Forecasting & Innovation - Stay ahead of global design trends, materials, and technologies in event and experience design to integrate innovation into proposals. Pitch Support & Client Presentation - Lead design discussions and client presentations during pitches and project planning phases, articulating creative vision and practical execution plans. Quality Governance - Ensure high-quality visual storytelling and design accuracy across all 3D assets, models, and walkthroughs while maintaining brand and project consistency. Required Qualifications & Experience: • Bachelor’s or Master’s in Interior Design, Exhibition Design, Architecture, or related field • 8–12 years of relevant experience in 3D design, with at least 2–3 years in a leadership or Art • Director role • Strong portfolio showcasing large-scale event spaces, exhibitions, and spatial branding work Required Skills & Competencies • Proficiency in 3D software like 3ds Max, SketchUp, Cinema 4D, V-Ray, and Adobe Creative Suite • Deep understanding of spatial planning, materials, fabrication methods, and structural feasibility • Strong visual storytelling and experiential design sensibility • Ability to lead creative brainstorms and mentor junior designers • Strong presentation skills and ability to defend design rationale • Attention to detail, multitasking, and adherence to timelines in a fast-paced environment