Technical & Domain Skills ● Strong understanding of cloud ecosystems (IaaS, PaaS, SaaS) and platforms such as AWS, Azure, and GCP ● Expertise in B2B demand generation strategies across digital and offline channels ● Hands-on experience in Account-Based Marketing (ABM) for enterprise-level targeting ● Proficiency in lead nurturing, building marketing pipeline, and lifecycle marketing to improve funnel conversions ● High level of adaptability and agility in a fast-changing technology and market environment to use AI ● Experience with CRM and marketing automation tools such as HubSpot and Salesforce ● Strong knowledge of MarTech stack management, including campaign tracking optimization and automation ● Ability to analyze key performance metrics such as CAC, LTV, ROI, pipeline contribution, and conversion rates ● Experience in executing multi-channel marketing campaigns (SEO/SEM, email marketing, webinars, paid media) ● Strong content strategy experience including case studies, whitepapers, and thought leadership assets ● Understanding of customer lifecycle marketing, including acquisition, retention, and account growth strategies ● Experience working in B2B, SaaS, Cloud, or Managed Services (MSP) environments What we are Looking For ● Master’s degree in Marketing, Business, Communications, or a related field ● 7+ years of experience in B2B marketing, preferably within cloud, SaaS, or managed services (MSP) environments ● Strong understanding of cloud ecosystems (IaaS, PaaS, SaaS) and platforms such as AWS, Azure, or GCP ● Proven expertise in demand generation, lead nurturing, and Account-Based Marketing (ABM)