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Conceptualizer

Angel and Genie · angelandgenie.com
MumbaiOn-siteSenior5–8 yrs
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The job in short

Concept development and copywriting for client pitches, campaigns and brand storytelling.

B2BMarketing

Details

Found
12 d ago · posted 2025-11-09
Location as listed
Mumbai
Role
Content / Copywriter
Source
The company’s own careers site

Full description

Job Location: Andheri East, Mumbai As a Conceptualizer – Copy & Concept, you will be responsible for leading ideation and storytelling across client pitches, campaigns, and strategic communication. You will drive narrative development, brand voice consistency, and creative articulation across formats. The role demands a strategic mindset, a passion for storytelling, and an eye for cultural relevance. Key Responsibilities / Accountability  Strategic Concept Development Own the end-to-end development of ideas, concepts, and themes for events, campaigns, and internal initiatives, ensuring alignment with brand objectives and audience insights.  Client Pitch Support & Creative Storytelling Craft compelling narratives, decks, and scripts for client presentations, working closely with BD, strategy, and creative teams to win business and enhance proposal impact.  Brand Voice & Messaging Alignment Ensure consistency in tone, language, and brand positioning across content formats—whether digital, onground, or internal communication.  Cross-Functional Creative Collaboration Partner with design, digital, and delivery teams to translate ideas into visual storytelling, theme lines, and end-to-end narratives.  Social Media Campaign Thinking Contribute to the ideation and copywriting for social media content, employer branding campaigns, and thought leadership initiatives.  Research, Trends & Insight Mining Stay ahead of cultural, consumer, and category trends to infuse concepts with freshness and relevance. Required Qualifications & Experience Required Skills & Competencies  Graduate/Postgraduate in Communications, Journalism, Mass Media, English, or Marketing  5 to 8 years of experience in creative copywriting, brand communication, or experiential/event marketing  Exposure to integrated campaigns (digital + on-ground) & experience with B2B/B2C brands  Proven experience in leading pitches, script writing, and concept presentations  Ability to simplify complex ideas into compelling narratives and copy. Required Skills & Competencies  Strong command over written English with flair for impactful copy  Excellent presentation and articulation skills  Team collaboration and time management  Visual and cultural awareness  Ability to work in a high-pressure, fast-paced environment

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