Position Overview: The Sales Operations Manager is responsible for overseeing the company’s lead generation and sales support functions. This role manages a team of sales support reps. responsible for identifying and qualifying leads, maintaining CRM and pipeline integrity, coordinating follow-up activities with the sales team, and launching proactive sales campaigns. This is a hands-on role combining team leadership, operational management, sales process coordination, and business development support. The ideal candidate is highly organized, data-driven, proactive, and capable of building scalable processes in a fast-paced entrepreneurial environment. Key Responsibilities Team Leadership & Oversight • Manage and mentor a team of lead generation and sales support representatives. • Establish daily and weekly performance metrics for lead sourcing, qualification, follow-up, and pipeline activity. • Foster a culture of accountability, responsiveness, and continuous improvement. • Proficiently mastering our product line, CRM, and internal systems, enabling effective training and knowledge transfer. Lead Generation & Pipeline Management • Oversee lead research activities across multiple platforms and databases. • Ensure consistent flow of qualified leads to the sales organization. • Maintain CRM accuracy and ensure proper tracking of all leads, opportunities, and customer interactions. • Monitor lead conversion rates and pipeline progression. Sales Coordination & Follow-Up • Coordinate closely with the sales team to ensure timely outreach and follow-up on incoming and outbound leads. • Track sales activity and ensuring opportunities are progressing through the pipeline. • Help identify stalled opportunities and recommend re-engagement strategies. Sales Campaign Execution • Direct research and lead generation efforts using platforms like Construct Connect, Dodge, and ZoomInfo. • Develop and launch outbound sales campaigns targeting key industries, customer segments, and strategic opportunities. • Coordinate email outreach, prospecting initiatives, and lead nurturing campaigns. • Analyze campaign performance and optimize messaging, targeting, and conversion rates. Reporting & Analytics • Produce regular reports on lead generation performance, pipeline health, campaign effectiveness, and sales activity. • Provide actionable insights to leadership regarding trends, opportunities, and operational improvements. • Monitor KPIs including lead volume, response time, conversion rates, and sales pipeline metrics. Process Improvement • Build and improve scalable lead management and sales support processes. • Implement best practices for CRM usage, reporting, and sales workflow management. • Identify automation opportunities to improve efficiency and visibility. Qualifications • 4+ years of progressive experience in sales operations, sales support, lead generation, business development, or inside sales management, preferably within the building materials sector. • Deep expertise in sales process management and data analytics. • Exceptional communication, leadership, and management skills change. • Strong MS Applications and CRM experience (Salesforce, HubSpot, Zoho, or similar). • Strong analytical and problem-solving abilities. • Comfortable operating in a fast-moving company environment. Preferred Experience • Experience with outbound sales campaigns and prospecting tools. • Familiarity with platforms such as ZoomInfo, LinkedIn Sales Navigator, Apollo, or similar tools. • Experience building reporting dashboards and sales tracking systems. Compensation: • Base Salary: $100-120k (Based on experience)