• Develop and execute effective content marketing strategies aligned with business objectives. • Create engaging and SEO-friendly content for websites, blogs, articles, social media, and email campaigns. • Conduct keyword research and optimize content for search engines. • Plan, create, and manage content calendars for various digital platforms. • Write compelling website content, product descriptions, newsletters, and marketing copies. • Collaborate with SEO, social media, graphic design, and digital marketing teams. • Manage and publish content using Content Management Systems (CMS) such as WordPress. • Research industry trends, competitor activities, and audience preferences. • Optimize existing content to improve search engine rankings and user engagement. • Develop content for LinkedIn, Instagram, Facebook, YouTube, and other platforms. • Monitor content performance using Google Analytics, Google Search Console, and other marketing tools. • Assist in email marketing campaigns and lead generation activities. • Maintain brand consistency, tone, and messaging across all content channels. • Track content marketing KPIs and prepare performance reports. Requirements • Strong knowledge of Content Marketing and Content Writing. • Excellent written and verbal communication skills. • Understanding of SEO fundamentals, keyword research, and on-page optimization. • Knowledge of social media marketing platforms. • Ability to write blogs, articles, website content, and promotional copies. • Familiarity with WordPress or other CMS platforms. • Basic understanding of Google Analytics and Google Search Console. • Knowledge of content planning and editorial calendars. • Strong proofreading, editing, and research skills. • Understanding of audience targeting and content engagement strategies. • Basic knowledge of digital marketing concepts and tools.