At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI. To make a difference with us, all you need to do is bring your human best. What will your story be? Apply now! Learn more: jti.com Title: Head of Portfolio Strategy Country: USA Location: Raleigh, NC Professional Area: Marketing Role: Permanent Reporting to: Portfolio & Pricing Director Head of Portfolio Strategy The Head of Portfolio Strategy leads the long-term strategic direction of JTI Liggett's RMC portfolio, defining brand roles, positioning, and growth priorities to drive sustainable business performance. This role shapes portfolio strategy, identifies new growth opportunities, and ensures investments and resources are focused on the initiatives with the greatest commercial impact. Working closely with Brand Strategy Managers and cross-functional stakeholders, the Head of Portfolio Strategy ensures brand strategies are differentiated, consumer-focused, and aligned with overall business objectives. The role also leads and develops the Brand Strategy team, driving strategic excellence, collaboration, and accountability while translating portfolio priorities into actionable plans and measurable results. Requirements: • Bachelor's degree in Marketing, Business, Strategy, or a related field • 7–10 years of experience in Brand Management, Portfolio Management, Consumer Marketing, Commercial Strategy, or relevant FMCG roles • Proven experience in portfolio strategy, brand positioning, and long-term growth planning • Strong understanding of consumer insights, market dynamics, brand development, and commercial opportunities • Strong strategic thinking and commercial acumen, with the ability to prioritize investments and challenge recommendations • Proven people leadership and talent development capabilities • Excellent stakeholder management, communication, and cross-functional leadership skills • Ability to translate complex insights into clear strategic priorities and actionable recommendations • Fluent in English Areas of Responsibilities: