Sr. Product Marketing Manager - Developer
Microsoft · microsoft.com
RedmondLead / Manager3+ yrs
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The job in short
Product marketing for developers.
AgenticMarketing
Details
- Found
- 5 d ago · posted 2026-10-20
- Location as listed
- Redmond, WA,US, US
- Role
- Marketing Manager
- Source
- The company’s own careers site
Full description
You're hands-on with developer products, have exceptional customer instincts, and love turning what a product does into a narrative that lasts. A proven track record of bringing developer or technical products to market with narratives that outlast the launch. Agility on the business model: a deep understanding of how developer products are priced, packaged, and sold, and the instinct to evolve the model ahead of the competition. Strong business acumen and the judgment to prioritize go-to-market channels (community, product-led growth, field, partners, events) based on the unique needs of each narrative. Passion for AI and agentic developer tools, with hands-on experience using these technologies in your daily workflow. Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience. Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business OR equivalent experience. Hands-on fluency with GitHub Copilot, Visual Studio Code, and other AI coding agents in your daily workflow; deep familiarity with the developer tools ecosystem, including IDEs and extensions, CI/CD, version control, and security. A working understanding of how AI models are evaluated, priced, and served, including benchmarks, tokens, and tradeoffs among quality, latency, and cost. Proven experience owning positioning and messaging for a developer product used across many personas, from individual developers to enterprise engineering leaders. Exceptional writing and technical storytelling skills across keynotes, blogs, demos, pitch decks, and battlecards. Previous experience as a software engineer, developer advocate, or sales engineer. Experience with pricing, packaging, or usage-based business models for software or cloud products. Experience bringing a product from preview to general availability. Experience with analyst relations, including Gartner and Forrester evaluations. Partner closely with product and engineering leaders to shape product direction, influence feature prioritization, and make sure the roadmap, business model, and narrative move together. Turn customer insights, competitive intelligence, field feedback, and product telemetry into positioning, messaging, and go-to-market decisions. Evaluate pricing, packaging, and business model performance against the competitive landscape, and recommend changes that keep our offers ahead of the market. Prioritize and activate the right mix of channels for each narrative (community, product-led growth, field, partners, and events) to drive awareness, adoption, and growth.
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