• Make outbound calls to prospects and existing customers within assigned territories • Execute high-volume outbound call campaigns into target accounts • Identify contacts, projects, and buying signals to discover qualified sales opportunities • Qualify and develop inbound leads and marketing responses — assess fit, timeline, and budget before handing off to the Account Manager • Support targeted call campaigns tied to new product launches, promotions, trade show follow-up, and service or warranty renewals • Re-engage dormant accounts and cold contacts — find the new person, project, budget • Align with R&S Account Managers (AMs) on target accounts and priorities. Support related pre-call planning and account research. Execute structured prospecting campaigns against high-priority target accounts • Actively use CRM to enter contact and call notes, prospecting status, and next steps for the AM