ESSENTIAL DUTIES AND RESPONSIBILITIES • Serve as the primary point of contact for customer complaints, inquiries, and correspondence, including requests for quotes, purchase order entry and changes, and expedite requests • Communicate with customers and sales representatives in a timely, professional, and solutions-oriented manner on all issues • Handle direct sales activities and provide support to both direct and indirect field sales teams • Collaborate with Marketing, Sales, and Product Line Team Leaders to develop accurate responses and proposals for customer requests • Ensure full compliance with Radiall company policies and Inside Sales procedures • Retrieve, calculate, and communicate pricing using established price lists, databases, and approved pricing tools • Utilize internal systems and databases to provide order status updates, catalogs, basic cross-references, and product information • Organize, maintain, and update customer records to ensure high order capture rates and maximum data accuracy